eMusic Joins Caravan Project to Increase Sales for Non-Profit Publishers

First digital retailer to sell caravan non-fiction catalogue - eMusic the digital entertainment retailer of music and audiobooks, and the Caravan Project, an innovative partnership of non-profit publishers.

New York, NY, May 04, 2008 --(PR.com)-- eMusic the digital entertainment retailer of music and audiobooks, and the Caravan Project, an innovative partnership of non-profit publishers, booksellers and libraries, today announced that eMusic will become the first digital audio retailer of Caravan Books. Approximately 60 Caravan titles from distinguished non-fiction publishers including Yale University Press, Harvard University Press and The University of North Carolina Press will be available on eMusic in the US and EU within the next few months. eMusic is the only digital retailer to offer all of its audiobooks in MP3, the world’s most popular digital format.

“One of Caravan’s primary goals is to provide readers access to every book from our publishers in every format, instantly,” said Peter Osnos, Caravan Project Executive Director. “As our first digital retailer, eMusic is a strong addition to the expanding Caravan network of booksellers of all types, and by providing Caravan books in the MP3 format, we make it easy for readers to enjoy our books on any digital audio device they own.”

“eMusic targets a sophisticated, intellectually curious customer, and Caravan’s serious non-fiction is a great fit for our subscribers,” said David Pakman, eMusic President and CEO. “eMusic excels at exposing ‘long tail’ music and book titles, and we’re looking forward to working with Caravan and its publishers to increase sales for these worthy books.”

eMusic sold 25,000 audiobooks within the first 50 days of its audiobooks launch on September 18, becoming the world’s first digital retailer to offer audiobooks in the universally compatible MP3 format and bringing the company’s award-winning combination of universal compatibility, great value, and expert editorial to a market that is poised for growth. The website now offers more than 1500 audiobooks from major audiobook publishers including Blackstone Audio, Hachette, Naxos Audiobooks and Random House. eMusic presents audiobooks with a sophisticated voice, including regular reviews by critics from the Washington Post, Los Angeles Times and Chicago Sun-Times among others. Audiobooks subscriptions are priced at $9.99 for one book or $19.99 for two books, plus one book free as part of an introductory offer.

About eMusic

eMusic (http://www.emusic.com) is a digital entertainment retailer focused on serving customers aged 25+ by offering independent music and audiobooks in a universally compatible format at a great value. It is the world’s largest retailer of independent music and the world’s second-largest digital music service after iTunes, with more than three million tracks from 20,000 of the world’s leading independent labels and over 1500 titles from top audiobooks publishers. To super-serve its customers, eMusic provides award-winning editorial content, a vibrant online community and unrivaled music discovery tools. eMusic’s subscription-based service offers 25 free downloads or one free book at sign-up, giving consumers an inexpensive, low-risk way to explore great new music and books they wouldn’t find otherwise. Its universally compatible MP3 files play on any device including the iPod®. Based in New York with an office in London, eMusic.com Inc. is wholly owned by Dimensional Associates, Inc., the private equity arm of JDS Capital Management, Inc.

The Caravan Project
The Caravan Project (http://www.CaravanBooks.org) is a nonprofit organization that is working with Ingram Book and Ingram Digital, Overdrive, the National Association of College Stores, ABA’s Booksense and selected retailers to provide customers a wide range of books from top academic and non profit publishers simultaneously in the e-book, audio, and large print formats, as well as the traditional print format. The Caravan Project is funded by grants from the John D. and Catherine T. MacArthur Foundation and the Carnegie Corporation of New York, and is housed at The Century Foundation. As a non-profit partnership, Caravan is about meeting the challenges of change.

Participating Publishers
Beacon Press
Columbia University Press
The Council on Foreign Relations Press
Harvard University Press
Island Press
Kent State University Press
The New Press
The University of California Press
The University of Michigan Press
The University of North Carolina Press
Yale University Press

About Author

Here the author Cathy Halgis Nevins writes about the announcement of eMusic becoming the first digital audio retailer of Caravan Books. Enjoy mp3 downloads, Audio Books, online music, free music downloads at www.emusic.com.

Cathy Nevins