Welsh Distillery Picks Up Two Silver Medals at the Rum and Chahaça Masters

Working hard over the past few months changing production methods and processes has resulted in improved rums for the Spirit of Wales Distillery who have remarkable flavour combinations. The work has paid off as the Welsh distillery has picked up two silver medals from the Rum & Cachaça Masters, one for their visitor’s favourite, Dragon’s Breath Spiced Rum and one for Steeltown commemorative and lush Welsh Rum.

Wales, United Kingdom, March 04, 2022 --(PR.com)-- Spirit of Wales Distillery wins two silver medals for their Welsh rums from The Spirit Business, 2022 The Rum & Cachaça Masters, to find excellence within the category. The Welsh distillery walked away with a silver medal for their newly launched luscious Steeltown White Welsh Rum and a second silver medal for their Dragon’s Breath Welsh Spiced Rum, adding to their array of global awards.

In February 2022, The Spirits Business hosted The Rum & Cachaça Masters’ competition in search of the finest rum and cachaça brands on the world stage. The panel comprises leading spirits specialists from around the globe who judged the entries through a blind tasting. Their goal is to discover the Rum and Cachaça Masters of 2022 and recognise excellence in the category, with silver, gold, and experts awarded in each category.

The Spirits Business, The Rum & Cachaça Masters received a record-breaking 220 entries, showing that the volume of rum producers moving to create balanced and flavourful rums. Consumer demand driven by a change in the perception of rum served with a sweet mixer, but a sipping drink or the perfect spirit for a cocktail. The IWSR Drinks Market Analysis shows that rum has reinvented itself as the new drink in consumers’ hands. Furthermore, with a diverse range of rum styles available, there is wide category growth creating demand for flavoured and spiced rums appealing to millennial drinkers.

This move has paid off for the Welsh distillery, with their Dragon’s Breath Spiced Rum winning its second global award. The first, a bronze medal from the International Wine and Spirits Competition in 2021, and now a silver medal from the Rum & Cachaça Master. Made with baking spices in mind, the Spiced Rum of Wales has flavour notes and botanicals, as with the gin category. The bottle proudly displays the Welsh Dragon, symbolising Welsh passion and Celtic heritage. Breathe in the aroma of vanilla and cinnamon, on the backdrop of sticky caramel and cloves. Next, taste a light, fruity start, followed by warming Dragon’s Breath clove spice and woody cinnamon. A beautifully light and spicy sip.

Although more traditional rums feature less in the category, the Spirit of Wales created a white rum, the second silver The Rum & Cachaça Masters for 2022. Steeltown is a range of contemporary spirits inspired by the people, landscapes, and places of Wales, with each bottle paying tribute to the Welsh and celebrating Welsh culture. Steeltown Welsh Rum is a molasses-based White Welsh Rum with Crisp notes of fresh-cut grass intermingled with deep aromas of toffee, soft baking spices, and oak. Inspired by the steel and coal workers of South Wales, a tip of the hat to the Welsh fishing industry that still feeds our nation today.

With rum on the rise in the spirits category, the distillery plans to listen to their customers’ growing demand for rum with future releases to introduce flavoured, smoked, and spiced rums to the rum category. To date, the Spirit of Wales Distillery has won seven awards, including additional medals from The Spirits Business, a silver Gin Master and two gold Vodka Masters in 2021, along with an additional silver medal for their Steeltown Welsh Dry Gin and a bronze medal for the Dragon’s Breath from the IWSC.

To find out more about the newly awarded Welsh rums from the Spirit of Wales range of spirits, head over to their website or visit them at the distillery in Maesglas Industrial Estate over the road from Friars Walk. The distillery offers a wide range of experiences and tours which take place daily, offering customers a taste of the award-winning rums and Welsh-inspired spirits.

Note to editors:

To learn more about the Spirit of Wales Distillery and award-winning Welsh Rum, please visit the online store or find them on social media.

About the Spirit of Wales Distillery
Founded in October 2020, the Spirit of Wales Distillery is a no-nonsense Welsh spirits producer based in South Wales. Inspired by Welsh passion and the dramatic Welsh heritage and environment, the Spirit of Wales range includes the award-winning forged gins, sparked vodkas, and curiosity Welsh rums. Visit the Newport distillery for a guided tour and tasting experience to find the perfect pairing with Fever-Tree Mixers and Tonics and the Spirit of Wales chocolate range. Celebrate all things Welsh with The Spirit of Wales Distillery and Drink Welsh.

For more press information, please contact:
Daniel Dyer, from “The Spirit of Wales Distillery”: 01633 965035 or email Claudette de Chermont at marketing@spiritofwales.com
Spirit of Wales Ltd.
Daniel Dyer
+44 7535000991