The Fridge, the Online Gaming Marketing Agency, Announces Partnership with Communicator

London based agency The Fridge today announced the completion of a strategic and investment partnership with the Communicator Group, the London based integrated marketing network.

London, United Kingdom, June 01, 2008 --( The Fridge specialises in creation, production and measurement of multi disciplined campaigns across:-

• On and offline advertising
• Viral campaigns
• Website development
• Strategic consultancy and 3rd party brokerage

The Fridge was founded by iGaming and Marketing industry veterans Harry Lang & Marc Wood. Between them they have over 20 years’ experience in developing award winning international marketing campaigns for offline brands such as Budweiser, British American Tobacco, Penguin Books and Allied Domecq, and since 2000 for online brands such as DataCash, CWC Gaming and WagerWorks.

Harry Lang says: - "The partnership with Communicator enables The Fridge to bring world-class marketing expertise and delivery to the $20bn online gaming sector. Although a massive global marketplace, it is a sector that traditional marketing companies have struggled to break into. With The Fridge’s iGaming expertise, contacts and creative talents twinned with Communicator’s resources and support we believe that we are offering online gaming operators worldwide a credible new agency to assist in the building of their brands, driving traffic to their websites, acquiring new players and retaining customers".

Paul Seligman, CEO of Communicator Group, says: - “Harry and Marc are two passionate individuals with terrific knowledge of the gaming market. It’ll be great to be working with them.”

For more information about The Fridge or to discuss a brief, email or call on (0044) 7967 641363. Website

For more information about Communicator, email

The Fridge Ltd
Harry Lang
0044 7967 641363