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Leading Communications Executives to Speak at PR News' Digital PR Next Practices Summit

New York, NY, August 12, 2008 --( PR News has announced the speakers and program for the Digital PR Next Practices Summit, which will bring together the experts in digital communications who will share ideas, tactics, and lessons learned to help communications professionals seize the opportunities of the Web and emerging technologies.

The Digital PR summit will be held October 3 at the Grand Hyatt in New York City and will include speakers from leading companies, agencies and associations. The summit is designed for all communications professionals looking to effectively leverage the latest digital communications technologies, applications and resources available online to improve their organization's reputation, mindshare and bottom line.

Presented by the industry’s most trusted sources on PR and Marketing – PR News and and sponsored by BurrellesLuce, D S Simon Productions, Cision, Vocus and CommCore Consulting Group -- the Digital PR Summit will address the most critical digital issues and new opportunities facing communications professionals. Panel topics include social media, blogs, video, crisis, viral marketing, measurement, community and more.

Attendees will leave this one–day summit equipped with a smarter, more cost-effective PR plan that harnesses the power of online. Register now at

Companies leading the industry with online innovations will share their success stories and strategies, including Linkedln, CNN, Peppercom, Blendtec, Weber Shandwick, SEP-PR, Lukaszewski Group , Converseon, Southwest Airlines, Huffington Post and USA Today. The Digital PR Next Practices Summit also includes a hands on workshop, topic filled lunch and end of day reception.

The PR News Digital PR Next Practices Summit is a much–anticipated information–packed event that is sure to sell out weeks in advance. To register visit For sponsorship and exhibit information, contact PR News Vice President & Group Publisher Diane Schwartz at

PR News is published by Access Intelligence LLC. The PR News family of products also includes PR News the newsletter, Webinars, PR Guidebooks, PR News Training Academy, Platinum PR Awards, PR People Awards, Nonprofit PR Awards, 15-to-Watch, CSR Awards. Find out more at

Amy Jefferies

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