Gets Digital Marketing Mastermind

Hotel price comparison company appoints new Digital Marketing Mastermind from Obitz Worldwide.

Sydney, Australia, September 17, 2008 --( Australian based company today announced that Paul Hayden, until recently Global SEO Manager at (part of Orbitz Worldwide), has been appointed Director of Digital Marketing.

Yury Shar, Managing Director and former Executive of commented, “We are delighted to have someone of Paul’s caliber joining our dynamic young team. Paul’s experience of running search and social marketing programs in the travel vertical will be invaluable to as it embarks to take over the hotel industry.”

Regarding his latest appointment, Mr Hayden remarked, “I am excited to be joining as meta search is fast becoming the ‘now’ and will be the future of online accommodation. The team has done an amazing job in building the world’s most advanced hotel meta search engine. What’s more they are the only meta search engine that has achieved such high profitability at such an early stage. This allows them to take on their highly financed competitors and better them in the hotel space.”

Mr Hayden resigned from Orbitz Worldwide after several years of playing an instrumental role in growing their search engine optimization and social marketing channel, in addition to working as a consultant to sister companies and and major affiliate partners of

About has partnered with more than 30 of the most visited travel websites including, and to build the single largest database of hotels in the world featuring over 200,000 hotels in 20,000 destinations. searches the travel websites in real-time to show consumers availability and the optimal hotel deals. For more information visit

Vicki Byrne
+61 2 9212 2145