Designer Scarves Raise Money for Breast Cancer Research

Doing your part for charity has never been more fashionable. Jonäno, an eco-chic clothing company, introduces a unique opportunity to add a designer touch to your wardrobe while supporting a really fantastic cause.

New York, NY, March 08, 2009 --( Jonäno debuts the newest addition to their Daffodil Collection. Inspired by Daffodil Days, Artist Bonnie Siefers has created beautiful whisper light scarves that support breast cancer research. You can honor someone special, brighten the day of someone touched by the disease, and help make the jonäno mission possible—all at the same time.

One of the first flowers to bloom in the spring, the daffodil is a symbol of hope. Each year during Daffodil Days, fresh daffodils are available to purchase worldwide, either in memory of a loved one, to celebrate a cancer survivor or to promote the hope of a cancer-free future.

Cancer is the second leading cause of death in the United States. In 2006, approximately 1.4 million new cancer cases will be diagnosed and about 565,000 cancer deaths will occur in the United States. The overall survival rate for all types of cancer is 65%. Today, there are approximately 10.1 million cancer survivors in the United States.

Now you can show your support for a cure year round.

These limited addition silk linen scarves are available in black or undyed cloud. Best of all, 10% of each sale goes to support breast cancer research through the Breast Cancer Research Foundation. At $69.00 retail that’s almost $7.00 per scarf in money raised to find a cure.

By purchasing one of these luxurious organic and natural fiber scarves, not only will you be supporting a fantastic cause, but you will also be looking good and feeling positively uplifted.

Statistics adapted from the American Cancer Society's publication, Cancer Facts & Figures 2006.

Bonnie Siefers