The Founder of Sunset Records Opens One of the World’s Most Extensive Animal Friendly and Vegan Related Web Sites
Veg Hed opens its online store providing products never used with animals and strategic partners with activists that are against all forms of animal cruelty.
New York, NY, March 20, 2009 --(PR.com)-- A New Jersey based organization with shared office space at Sunset in New York City, Veg Hed is now the best resource for “vegan” product and related care products from top brands, and is also set up as a very precise way to find out about pivotal animal activist companies. The company also extended its range of releasing music and video by releasing organic and eco friendly related DVD titles.
Known for its quality of music and innovative record label structure, Sunset is finding ways to use its resources for various forms of activism and awareness. Don Lichterman, the head of Sunset is also the founder of the Sustainable Action Network and the Green Junkee online retail store. Lichterman says, “Veg Hed is an extension within our office and we are doing a series of special markets CDs with a concept of using only music artists that eat veggie every day and artists that are against animal cruelty. This is my way to fulfill my larger dream of being able to do more for humans and animals in this world. Having the ability to promote and distribute products with top retail outlets like Amazon and Target gives us an instant reach at 12% of the online retail marketplace.”
Veg Hed not only will release its own product line, the site brings together other vegan product lines and links to vegan fashion stores. Veg Hed also has up to date information with a few of the top animal activist companies in the world. Without many great resources for shopping for vegan items online, and to gain information about vegetarian living and organizations that do incredible things for wildlife, Veg Hed brings this together on one web site.
Lichterman says, “Unless you are looking for a specific item that you use all the time, using products not tested on animals and using products, let alone products that have no animal product could be difficult to find online and in stores. I am trying to find ways to make this so easy for people to buy these types of products all together in one order. I am also trying to use top brands that manufacturer product without any animals. And, I want to make sure people know they have easy choices to buy every type of product that does not use animals. This is more about awareness and reaching out to a more mainstream consumer while explaining this to them in a very easy way.”
Consumers are able to buy Sunset DVDs and Sunset CDs that are related to wildlife as well as strategically partnered companies with products that manufacturer vegan styles clothing, cosmetics, and clothing along with products from the PETA (People For The Ethical Treatment Of Animals) Mall, the ASCAP store, the Sea Sheperd online store and items from the North Shore Animal League. The store is also affiliated with the Dr. Foster and Smith Company to resell their product line.
About Veg Hed / Sunset Recordings, Inc
Sunset is a privately owned Don Lichterman Company. Sunset is one of the leading independent record labels and entertainment companies in the world. The Sunset Group of Entertainment Companies, and its global operation, acquire, develop, and distribute major music recording artists, home visual entertainment products, online-digital entertainment technologies and music and filmed entertainment worldwide. Sunset's four major divisions are the Sunset Distributed Label Group, the Sunset Strategic Marketing and Licensing Division, the Radio Sunset Network and the Sunset Filmed Entertainment Division. Don Lichterman has also founded the nonprofit organization, the Sustainable Action Network along with the Green Junkee environmental eco-friendly store, and the animal friendly store, Veg Hed.
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Known for its quality of music and innovative record label structure, Sunset is finding ways to use its resources for various forms of activism and awareness. Don Lichterman, the head of Sunset is also the founder of the Sustainable Action Network and the Green Junkee online retail store. Lichterman says, “Veg Hed is an extension within our office and we are doing a series of special markets CDs with a concept of using only music artists that eat veggie every day and artists that are against animal cruelty. This is my way to fulfill my larger dream of being able to do more for humans and animals in this world. Having the ability to promote and distribute products with top retail outlets like Amazon and Target gives us an instant reach at 12% of the online retail marketplace.”
Veg Hed not only will release its own product line, the site brings together other vegan product lines and links to vegan fashion stores. Veg Hed also has up to date information with a few of the top animal activist companies in the world. Without many great resources for shopping for vegan items online, and to gain information about vegetarian living and organizations that do incredible things for wildlife, Veg Hed brings this together on one web site.
Lichterman says, “Unless you are looking for a specific item that you use all the time, using products not tested on animals and using products, let alone products that have no animal product could be difficult to find online and in stores. I am trying to find ways to make this so easy for people to buy these types of products all together in one order. I am also trying to use top brands that manufacturer product without any animals. And, I want to make sure people know they have easy choices to buy every type of product that does not use animals. This is more about awareness and reaching out to a more mainstream consumer while explaining this to them in a very easy way.”
Consumers are able to buy Sunset DVDs and Sunset CDs that are related to wildlife as well as strategically partnered companies with products that manufacturer vegan styles clothing, cosmetics, and clothing along with products from the PETA (People For The Ethical Treatment Of Animals) Mall, the ASCAP store, the Sea Sheperd online store and items from the North Shore Animal League. The store is also affiliated with the Dr. Foster and Smith Company to resell their product line.
About Veg Hed / Sunset Recordings, Inc
Sunset is a privately owned Don Lichterman Company. Sunset is one of the leading independent record labels and entertainment companies in the world. The Sunset Group of Entertainment Companies, and its global operation, acquire, develop, and distribute major music recording artists, home visual entertainment products, online-digital entertainment technologies and music and filmed entertainment worldwide. Sunset's four major divisions are the Sunset Distributed Label Group, the Sunset Strategic Marketing and Licensing Division, the Radio Sunset Network and the Sunset Filmed Entertainment Division. Don Lichterman has also founded the nonprofit organization, the Sustainable Action Network along with the Green Junkee environmental eco-friendly store, and the animal friendly store, Veg Hed.
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Contact
Veg Hed / Sunset Recordings, Inc.
Don Lichterman
646.670.8589
www.VegHed.com
Don Lichterman
646.670.8589
www.VegHed.com
Contact
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