Groople Launches GroopleGives

$10,000 in free hotel room nights to be awarded to groups who support the community

Denver, CO, May 24, 2009 --( Groople, the leading online group travel, planning, sharing and booking site, announced today the launch of GroopleGives, a new campaign to give back to community groups across the country. The GroopleGives mission is to ensure that no group that helps communities across America be prevented from succeeding due to the costs of travel. Towards that end, Groople is picking up the tab for $10,000 in hotel room nights for deserving groups who share their story at and are selected to win.

Any group that helps the community is eligible to win free hotel nights – whether it’s a school youth group, religious or civic organization, or simply informal groups of friends or neighbors who decide to get together and help the community. Stories will be reviewed weekly and multiple winners will be selected.

“A new set of American values is emerging from this economy. People across the nation are embracing family and community and asking how they can help others, not just themselves. We want to help them do it, while inspiring more groups to do the same,” said Mike Stacy, CEO of Groople.

Groople partnered with Practical Innovation to develop the GroopleGives campaign. “People want to support brands and companies that make a difference,” said Aleece Koss, founder and CEO of Practical Innovation. “Groople recognized that and responded by making it easier for groups faced with travel costs, to help their communities at a time when everyone could use a little help.”

The GroopleGives campaign will continue through at least July 1, 2009. Winner stories will be published on the campaign site,, and other online channels including Facebook and YouTube.

About Groople
Part of the Short’s Travel Management Company, gives any group of family members, friends, teammates and colleagues an easy way to plan and book travel arrangements online. We partner with popular hotel, cruise, air, bus, and rail service providers to offer discounted rates, individual payment options, collaborative planning tools and a single point of contact. Whether your group is 3 people or 103, make us the first stop for your reunion, vacation, convention, sports outing, destination wedding or other event. We have the expertise, connections and convenience you need for worry-free travel. Get started now at

About Practical Innovation
Practical Innovation helps companies who want to make a difference do it better. We deliver innovative marketing campaigns, products and promotions from idea to implementation so that worthwhile companies can reach more people, make more money and do more that matters. Find out more at

Lori Moore
(303) 324-4056