Self-Storage Industry Marketing and Management Trend Data Now Available from MiniCo Publishing

Phoenix, AZ, July 28, 2009 --( "Tracking Industry Trends, Volume III, Marketing & Management," is now available for pre-order at The latest volume in MiniCo Publishing’s "Tracking Industry Trends" series of publications, "Volume III, Marketing & Management," provides a compilation of statistics from the past 10 years of MiniCo’s annual "Self-Storage Almanac" combined with all-new analysis by industry experts. Topics include:

Usage of promotional media
Utilization of the Internet
Services offered at a facility
Profiles of facility management
Managers’ base salaries and benefits
Manager hours per week
Sales tools and effectiveness

“Since the economic downturn began, marketing and management have become even more critical to the success of many self-storage businesses,” commented Publisher Poppy Behrens. “The data and analysis in this third volume of 'Tracking Industry Trends' is an excellent foundation for future planning.”

"Volume I, Rental Rates & Occupancy," and "Volume II, Site Information & Customer Base," are also available for purchase for $24.95 each. Each volume of "Tracking Industry Trends" is published in a downloadable PDF format. "Volume IV, Security," will be published in October 2009.

MiniCo Publishing, a division of MiniCo, Inc., publishes the “Mini-Storage Messenger,” the leading monthly trade magazine covering the global self-storage industry. Other publications include “Self-Storage Now!,” “Mobile Self-Storage Magazine,” “RV & Boat Storage Today,” “Self‑Storage Canada,” the “Self-Storage Almanac,” the “Self-Storage Development Handbook,” and the “Self‑Storage Buyer’s Guide.”

Since 1974, Phoenix-based MiniCo, Inc. has been a self-storage leader providing superior specialty insurance programs, informative publications and valuable products and services created expressly for the self‑storage industry.

MiniCo, Inc.
Christa Van Zant