Hardcore Rap / Hip Hop Artist, Mac Dividinz, Gets Ready to Break New Ground by Signing Record Deal with Sunset Urban

New York, NY, November 14, 2009 --(PR.com)-- Sunset Urban Records, an independent hip-hop and rap record label, announces the signing with Mac Dividinz.

Sunset Urban Records / Sunset Records
Sunset is a privately owned Don Lichterman Company. Sunset is one of the leading independent record labels and entertainment companies in the world. The Sunset Group of Entertainment Companies, and its global operation, acquire, develop, and distribute major music recording artists, home visual entertainment products, online-digital entertainment technologies and music and filmed entertainment worldwide. Sunset's four major divisions are the Sunset Distributed Label Group, the Sunset Strategic Marketing and Licensing Division, the Radio Sunset Network and the Sunset Filmed Entertainment Division.

Sunset Urban Records is set up to distribute market and promote the debut Mac Dividinz CD, Hypersonic due to hit stores by the end of the year. Mac Dividinz will work the new CD to be distributed through the developing network of distribution resources available through the Sunset Urban Records system.

The first release under the new deal is set to be released on December 15 and the Rap and Hip-hop artist is mastering that debut in the studio this week. A veteran producer Dividenz has produced or recorded many artists, but this is the first solo project released on a major Indy level.

Additionally, the Sunset Urban label is starting to work its music through the Universal Motown distribution system and the new Hip Hop artist will be the first sunset act set up this way. Sunset will digitally distribute the debut CD through the Universal Motown web site portal beginning December 15th. The first release by the unique rapper is being set up this week at Sunset.

"He's one of those artists with an incredible and unique rap style and his words are innovative which is what made me want to close this deal this year," said Sunset Urban Records Founder Don Lichterman." (Mac) Dividenz is the perfect addition to the Sunset Urban roster and we are using him to as a guinea pig so to speak, as the first artist set up with our new distribution system in place," Lichterman continues to say about the Mac Dividinz signing this week.

Sunset Urban Records
Don Lichterman