Total Transparency as Customer Reviews Go Live on WayToStay.com

Taking the lead in short-stay apartment rentals, WayToStay is now the first online bookings agency for apartments to display customer feedback live on its site. In a bid to maintain its policy of clear information for the customer and improve the service offered by apartment owners, the website is now publishing customer reviews. Positive remarks, as well as things that could be made better, go online as soon as the client hits “send.”

Barcelona, Spain, January 29, 2010 --(PR.com)-- It’s been a year of trials and testing for WayToStay.com, after launching a customer evaluation system to for input from clients about the vacation apartments across its top European cities.

With the objective of improving standards of apartments on the website, along with the service provided by the property owners, the online evaluation form is sent to clients after their stay. The evaluations reflect WayToStay’s performance as a bookings agent and that of the owner, who receives the guests and looks after their needs during the stay.

Clients are asked to rate the accommodation, in terms of value, cleaning, comfort and their check in or out. The additional comments box is like an open guestbook for the client to voice their opinions, be they good or bad. Until today, the information was being used behind the scenes, to relay to the owner for improvements or in making changes on the website.

However, the most important part of this evaluation process for WayToStay is being able to offer the feedback to its savvy online bookers, so that they can make an informed choice for their holiday accommodation.

Michael Salverda, Marketing Director of WayToStay, further explains the motivation: “Customers do not want to hear from us how fantastic an apartment is. They want to know about their fellow travellers' experiences. So without interfering with the information, each apartment has a real vein of comments, and not just the positive stuff. We want people to choose the right apartment for their needs”.

In this sense, WayToStay’s new feature promises reviews, not testimonials, which are uploaded after each evaluation is submitted. Reviews are only removed in rare instances where offensive language or personal information makes the comment inappropriate for the website.

WayToStay’s Co-Founder Ronald van der Bijl is pleased with the current 60% response rate on the evaluation forms. "Customer satisfaction is our priority and I'm confident this service will be more than helpful for the people who book with us and the property owners to maintain the quality expected from our brand.”

WayToStay welcomes the public to take a peek through the keyhole before booking online.

About WayToStay.com:
WayToStay is a bookings agency with selected short stay apartments in great destination cities. With a focus on quality, value and direct booking, each apartment has an equipped kitchen, home comforts and maybe a balcony or city views. Select from Barcelona apartments, Paris, Berlin and other top European cities.

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WayToStay.com
Zara Patterson
0034 938 021 535
www.waytostay.com
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