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South Florida Interactive Marketing Association Hosts 1st Annual SFIMA Summit: Driving ROI with Search and Social Media

Friday, May14, 2010 9:00am – 5:00pm at Miniaci Performing Arts Center, Nova Southeastern University.

Fort Lauderdale, FL, April 15, 2010 --( The South Florida Interactive Marketing Association (SFIMA), a forum for interactive professionals, businesses and educators, will host its 1st Annual SFIMA Summit: Driving ROI with Search and Social Media Event in Fort Lauderdale, Fl. The Summit will bring together hundreds of South Florida’s marketing experts to share the most innovative best practices, approaches and tools utilized throughout the interactive marketing community.

The keynote speaker for the inaugural SFIMA Summit ( is Mitch Joel, author of "Six Pixels of Separation - How Marketing Connects In A Connected World."

Mitch Joel has been dubbed a marketing and communications visionary, interactive expert and community leader. Joel is President of Twist Image - an award-winning Digital Marketing and Communications agency. When Google wanted to explain online marketing to the top brands in the world, they brought Joel to the Googleplex in Mountain View, CA. Joel connects with people worldwide by sharing his marketing insights on digital marketing and personal branding.

"At SFIMA we are all very excited about what looks to be another great south Florida tradition with our First Annual Summit. It has received great reception so far and we are expecting visitors from across the Southeast to attend," said Taigh White, President of SFIMA.

The SFIMA Summit will cover in-depth tactics and strategies from top speakers, case study workshops, panel discussions, and intense presentations. More information and tickets can be purchased at

SFIMA Panel of Speakers:

Katherine Allan,
Google Evangelist and Senior Member of Google's National Agency Team

Jay Berkowitz,
Author, Chief Executive Officer

Shawn Rorick,
Past Director of Marketing - Cirque du Soleil and Director of Internet Marketing at MGM Mirage in Las Vegas

Murray Izenwasser,

Craig Agranoff,
Author, Founder Approdisiac and

Alex de Carvalho,
Social Media Director at Medimix International, Lecturer at U. of Miami

Mike Monahan,
Director of Internet Marketing of CruiseOne & Cruises Inc

Join SFIMA, Social Media Club, Refresh Miami, IT Women, Women in E-Commerce, Greater Miami Chamber of Commerce Technology Committee and South Florida's top Marketing professionals for a full day of all things search and social. Sponsors include BGT Partners and CPX Interactive.

Founded in 2003, The South Florida Interactive Marketing Association (SFIMA) is a non-profit forum for interactive professionals, businesses and educators. SFIMA is dedicated to the exchange of ideas, information and best practices, as exemplified by case studies and industry leaders that will help members grow their interactive marketing activities and successes. SFIMA’s goal is to be the primary interactive voice in South Florida providing lifelong learning, networking and community outreach opportunities. For more information, visit

Contact Information
South Florida Interactive Marketing Association
Roger Welch

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