Sunshine Auto Insurance Miami Launches South Florida Web 3.0 Car Insurance Quote Portal

A regional multi-carrier car insurance agency maximizes online quote accessibility with iPad-Ready W3C-Compliant HTML5/CSS3 Semantic Web design

Miami, FL, February 25, 2011 --( According to the Property Casualty Insurance Association of America, Florida motorists as a group pay the second highest auto liability insurance premiums in the nation, and the latest Consumer Price Index ( indicates motor vehicle insurance rates will not be exempt from creeping inflation. Fortunately however, safe drivers as well as motorists with less than perfect records can still save money by comparing multiple carriers and coverages, and save time by shopping for the best insurance values online. And for South Florida drivers, the recently-launched website leverages Semantic Web technologies to make all that a one-stop process.

Styled by Miami web designer with front-end development by using PHP for LAMP and consisting entirely of Flash-free tableless HTML5/CSS3 source, every web page on the site passes all seven tests of "Web 3.0 Readiness." These include not only basic tests of W3C compliance as to content and format but also behavior, accessibility, semantics, syndication and links. The hand-coded custom template features a fixed-position header along with PNG gradients for both backgrounds and overlays. For pages with extended content, this is coupled with a custom-developed jQuery "scroll and jump" control panel which assures cross-browser functionality by avoiding the Mobile Safari (i.e. iPad) CSS scroll glitch. Custom jQuery/Javascript programming also drives page load/unload, footer overlay and image hover animations. Site navigation is Javascript-free, and the user experience is enhanced with safe driving twitter, auto insurance newsfeeds and social media integration. Also notable is that every web page has been verified accessible using not only the latest versions of all five major web browsers (Firefox, Internet Explorer, Chrome, Opera and Safari) but also by Flash-free user agents like the iPad tablet computer, which Apple projects will represent a user base of over 70 million by yearend.

Sunshine Auto Insurance is a division of the MDW Insurance Group, and is designed to deliver the technology behind their "Got a Few Minutes? Get a Great Auto Insurance Quote!" tag line. According to MDW President Ivor Bamberger, "Sunshine Auto Insurance using state-of-the-art technology including 'Web 3.0 Ready' web design is able to assist auto insurance buyers by providing fast and cost effective quotes from multiple carriers. By completing a simple questionnaire consumers can request affordable auto insurance options to compare and choose the best plan to meet their needs. [Our website] saves consumers time and money by empowering them to shop for auto insurance coverage on their own schedule and from the convenience of their home or office. Finding affordable auto insurance has never been easier."

About is dedicated to simplifying auto insurance by providing affordable, fast and easy coverage solutions. Representing most of the nation's top motor vehicle insurance carriers, Sunshine Auto Insurance is able to offer multiple rate quotes and options online allowing South Florida drivers to choose what best fits their needs and budget. Based in Miami Florida, Sunshine Auto Insurance is a division of the MDW Insurance Group.


Miami web designer Bruce Arnold's and represent a Semantic Web design and Web 3.0 front-end development boutique that delivers search optimized, tableless, W3C validated and WAI/WCAG compliant HTML5/CSS3 source with Unobtrusive Javascript/jQuery/Ajax and VA4Most.js HTML5 video/audio. Maximum ROI is assured by a methodology that encompasses both search marketing and social media.

Bruce Arnold