Tampa, FL, September 23, 2011 --(PR.com
)-- Th Luxury Home Marketing course - which covered such topics as demographics of the affluent, lifestyle segmentation, trends and amenities in today’s luxury home product, and creating a marketing plan for the multimillion dollar property – was taught by Laurie Moore-Moore, President of the Dallas-based Institute for Luxury Home Marketing and author of the book, Rich Buyer, Rich Seller! The Real Estate Agents’ Guide to Marketing Luxury Homes.
“The course is a step towards earning the prestigious Certified Luxury Home Marketing Specialist (CLHMS) designation which The Institute awards internationally to sales professionals who meet performance standards in the upper-tier residential market,” said Moore-Moore. "Laurie Dykeman is an example of a sales associate who works to hone the special skills and competencies necessary to provide exceptional service in the fine homes and estates marketplace."
Dykeman is an award-winning sales associate with Cornerstone Properties & Investments, LLC and has been in real estate since 2006. Laurie Dykeman specializes in the Tampa, FL Luxury and Waterfront market. She understands that the process of home buying and selling is an important and often stressful event in one's life. She considers it her primary goal to assist with every aspect of the transaction to insure that things go as smoothly as possible for her clients. Dykeman is not only a member of the Institute of Luxury Home Marketing, but she is also a Certified Internet Marketing Specialist (e-PRO) and an Accredited Staging Professional (ASP).
“The training provided new insight about the upper tier market, helped me polish my skills, and provided valuable networking contacts with other agents across the country who specialize in luxury properties,” said Dykeman. “In addition, I discovered new and creative tools for promoting expensive homes and estates and new resources for finding buyer prospects. Home buyers and sellers will benefit from my new knowledge.”
For insights into the current state of the luxury market, contact Laurie Dykeman at Laurie@MyTampaHomeTeam.com or 813-263-2211. You may also visit My Tampa Home Team's website at www.MyTampaHomeTeam.com.