B2B Soft Attending Verizon’s Central Texas Region Indirect Agent Summit

As 4G LTE Fuels Verizon’s Speedy Expansion, Verizon Dealers Can Turn to B2B Soft’s Wireless Standard to Handle Surge in Subscribers and Sales.

New York, NY, October 27, 2011 --(PR.com)-- Verizon dealers will have a lot to be smiling about at this week’s Verizon Agent Summit. Verizon, touted recently as the nation’s largest and fastest mobile network, is quickly surpassing not just the competition but even its own expansion plans. Verizon’s 4G LTE network has already exceeded its goal of reaching 185 million subscribers by then end of 2011 by a cool million customers. Verizon 4G LTE will soon be available in 178 markets as it added 22 new markets last week and will add another 13 next month.

B2B Soft, a leader in business-to-business software solutions specializing in retail management for the wireless/cellular retail industry, is pleased to announce its attendance at the upcoming Verizon Indirect Agent Summit to be held October 26th and 27th at the Gaylord Texan Resort in Grapevine, Texas. As a valued Verizon vendor, B2B Soft has been invited to attend, meet with dealers, find out the latest, and update them on the ways that Wireless Standard can help them profit better from network expansion.

B2B Soft’s Wireless Standard, the industryʼs premier Retail Management Platform, is now used by over 4,000 retailers nationwide. The modular and customizable system is helping Verizon dealers offer a superior customer service experience by making everything from handset selection to device protection a breeze, while streamlining and automating the inventory and reconciliation processes. Celluphone, Verizon's largest master dealer with over 2,000 locations, has chosen it as their platform of choice.

As 4G LTE has now clearly and increasingly become the choice of wireless consumers, dealers and agents need to keep pace with ever more complex services and product offerings. Wireless Standard has been making a difference, giving Verizon dealers the speed and flexibility to handle the wireless industry's and the network’s rapid changes. Its innovative integrations of partner solutions helps them provide the additional and improved services that 4G is making possible and consumers are demanding. Integrations with eSecuritel, Protect Cell, and Global Warranty Group for access to handset protection, Flipswap and CExchange for device reuse and recycling, and with Retailigence for providing location-based mobile inventory and shopping data to consumers, are just a few.

Wireless Standard’s range of business functions include customer management, service fulfillment, billing and revenue management, service assurance, integrations, inventory management and business intelligence tools. All stack up to give dealers a comprehensive point of sale solution that simplifies the intricacies of wireless retail, freeing them up to spend more time better serving their customers.

“We’re looking forward to meeting with Verizon dealers in Texas,” says Don Rossi, B2B Soft’s VP of Sales and Marketing. “The network’s rapid growth in both technology and customers, while being a boon, can pose challenges for dealers. Wireless Standard has everything they need to keep pace with the surge in subscribers and an ever expanding array of devices. Dealers can rely on Wireless Standard to help them get the job done easily, efficiently, and reliably and in turn be more profitable and successful.”

About B2B Soft
B2B Soft is an innovative software solutions company providing vertical business solutions to improve management, Point-of-Sale and operational business processes for wireless and general retail markets and the consulting services they need to help them succeed in business. Specifically serving Wireless Retail for more than eight years and a leader in building Enterprise Point-of-Sale solutions. B2B Soft's platform enables companies to engage their customers through proven technology. More information about the company can be found at www.b2bsoft.com

About Wireless Standard
B2B Soft's flagship product, Wireless Standard, is a leading SaaS Point-of-Sale solution that provides access to software and its functions for the wireless industry. With an innovative approach to application delivery, Wireless Standard is a Cloud Computing utility designed to address the needs of the world's largest enterprises in wireless retail but is scalable so small and mid-size companies can also benefit as well from an enterprise class solution. Wireless Standard capabilities include Inventory Control, POS Transaction Processing, CRM (Marketing & Customer Service), Employee Management, Real-time Web Reporting and Activation and Commission Reconciliation. Today, over 4,000 wireless retailers deploy Wireless Standard at the Point-of-Sale for better business management and customer relations. For more information, visit www.wirelessstandard.com

About Verizon Wireless
Verizon Wireless operates the nation’s fastest, most advanced 4G network and largest, most reliable 3G network. The company serves 106.3 million total wireless connections, including 89.7 million retail customers. Headquartered in Basking Ridge, N.J., with 83,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications and Vodafone. For more information, visit www.verizonwireless.com.

B2B Soft
Don Rossi
att: Wireless Standard POS