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GC Media Host a Goal for AIDS

Bid on FIFA 2010 World Cup soccer ball plus lunch at Planet Hollywood International.

New York, NY, November 24, 2011 --( “On Sunday we will list one of the four 2010 World Cup Soccer Balls that the Fédération Internationale de Football Association (FIFA) gave us on Ebay,” said Victor Mooney, executive director of Queens, New York based - South African Arts International (SAAI).

Funds raised will be allocated for the ocean rowboat Mooney will use for a five-thousand mile transatlantic row for Aids awareness and prevention from Las Palmas Canary Islands to New York. The highest bidder will receive the soccer ball and four lunch certificates to any Planet Hollywood restaurant (worldwide). The campaign will conclude on December 1, World AIDS Day at 2:00pm inside Planet Hollywood – New York City. Opening bid is set at US $10,000.00.

Mooney will carry the other soccer balls in his rowboat for the journey. After arriving at New York’s Brooklyn Bridge, Mooney will pass the balls back to FIFA for their “Football for Hope” program. "We congratulate you for your commitment to the fight against HIV/Aids as well as for your courageous sporting challenge," said Federico Addiechi, head of Corporate Social Responsibility for FIFA.

This will be the rowers fourth attempt to cross the Atlantic Ocean. For more on this project, please visit

Planet Hollywood - New York City
1540 Broadway
New York, NY 10036

December 1, 2011
Time: 2pm

Contact Information
GC Media
Lisa Samuels

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