Hayward, CA, April 28, 2007 --(PR.com
)-- Online publishers are thriving thanks to the widespread availability of free, original content. To keep their publications fresh and relevant to their target market, they use content provided by business owners in their market niche.
"For the businesses that provide this content, the results are more powerful than blogging, social networking or SEO," says Chris Ellington, CEO of Article Marketer, the leading article distribution service. "Imagine the leverage a business gains when its content appears on popular websites in its target market.
With more than 26 million article distributions to date, Article Marketer plays a huge role in creating an online superstore of content for publishers, submitted by thousands of authors.
"The Web is built on content," Ellington explains. Publishers are hungry for original content to use on their sites, in their newsletters, blogs and emails. "If your business isn't supplying it, your competition is," he says.
It's this basic truth about the Web, and especially Web 2.0, that makes article marketing so effective. Web 2.0 means that people are creating their own online experience, searching for information that appeals to their direct interests. "By providing this content to the publishers who are already engaged with this audience, you leverage that existing market penetration."
According to Tim D. Dillard, CEO of Houston-based internet marketing firm DLB LLC, article marketing works, and Article Marketer is their service of choice.
"We write articles for our own company and many clients as a part of an overall internet marketing strategy," Dillard explains. "We have tried dozens of services and none has given us the impact/linkage and results that comes from Article Marketer."
Literally thousands of articles a day are being submitted to Article Marketer (http://www.articlemarketer.com). It's this back to basics approach (http://www.articlemarketer.com/r_back_to_basics_approach.php) that helps businesses speak directly to their potential customers.
About the Company:
Article Marketer is the market leader in automated article distribution services for writers, marketers and business professionals. They serve clients ranging from large PR firms to small home-based businesses. Their goal is to help companies promote themselves, their products and their services more effectively by being the easiest, fastest, most reliable and least expensive way to distribute original content. For press inquiries about Article Marketer, or to arrange an interview with Chris Ellington, call 1 (510) 402-4448, or email email@example.com.