B2B Soft’s Wireless Standard Hits Sweet Spot with Cricket Dealers at Carrier’s Extraordinary Kickoff 2012 Sales Seminar

Cricket Dealers See Why It’s No Gamble Implementing Wireless Standard Retail Management Platform for Retail Success

New York, NY, February 17, 2012 --(PR.com)-- B2B Soft, a business-to-business software company specializing in retail management for the wireless/cellular retail industry, is pleased to announce its participation at Cricket’s Extraordinary Kickoff 2012 Sales Seminar held on February 16th at the Rivers Casino in Pittsburgh, PA. The evening brought together 32 area Cricket dealers who received the latest information on Cricket’s handset lineup, its super hot MUVE music service and other new carrier promotions.

The evening’s events featured a social hour mixer followed by dinner and a sales seminar where dealers received company information as well as insights and proven strategies for income gain and market success. As a Cricket valued vendor, B2B Soft was invited to participate in the seminar where it hosted a booth and gave a presentation showcasing the latest features found in its innovative retail management platform, Wireless Standard.

Among the latest updates to Wireless Standard are new Qpay and TIO bill pay API interface integrations that offer a faster, easier, and more accurate way for Cricket dealers using Qpay or TIO and Wireless Standard to process bill payments for Cricket customers at the point of sale using one device and one process for handling sales transactions and processing bill payments. Qpay and TIO both offer a suite of payment processing services for wireless retailers designed with the cash-centric consumer in mind.

Wireless Standard’s range of business functions include customer management, service fulfillment, billing and revenue management, service assurance, integrations, inventory management and business intelligence tools. All stack up to give dealers a comprehensive point of sale solution that simplifies the intricacies of wireless retail and frees them up to spend more time better serving their customers.

The Wireless Standard customizable and modular retail platform is helping Cricket dealers offer a superior customer service experience by making everything from handset selection to device protection a breeze, while streamlining and automating the inventory and reconciliation processes. Cricket dealers were chirping Wireless Standard’s praises, joining the other 4,500 wireless dealers nationwide who have made Wireless Standard the industry’s premier retail management system, relying on it, everyday, for their success.

“We were pleased to connect with Pennsylvania Cricket dealers at the seminar and get a sense of things from their perspective,” says Don Rossi, B2B Soft’s VP of Sales and Marketing. “We’re looking forward to growing in that market, helping Cricket dealers grow their businesses bigger, better and more profitably with features that enhance the customer service experience.”

About B2B Soft
B2B Soft is an innovative software solutions company providing vertical business solutions to improve management, Point-of-Sale and operational business processes for wireless and general retail markets and the consulting services they need to help them succeed in business. Specifically serving Wireless Retail for more than eight years and a leader in building Enterprise Point-of-Sale solutions. B2B Soft's platform enables companies to engage their customers through proven technology. More information about the company can be found at www.b2bsoft.com

About Wireless Standard
B2B Soft's flagship product, Wireless Standard, is a leading SaaS Point-of-Sale solution that provides access to software and its functions for the wireless industry. With an innovative approach to application delivery, Wireless Standard is a Cloud Computing utility designed to address the needs of the world's largest enterprises in wireless retail but is scalable so small and mid-size companies can also benefit as well from an enterprise class solution. Wireless Standard capabilities include Inventory Control, POS Transaction Processing, CRM (Marketing & Customer Service), Employee Management, Real-time Web Reporting and Activation and Commission Reconciliation. Today, over 4,000 wireless retailers deploy Wireless Standard at the Point-of-Sale for better business management and customer relations. For more information, visit www.wirelessstandard.com

B2B Soft
Don Rossi
att: Wireless Standard POS