Carlsbad, CA, February 23, 2012 --(PR.com
)-- The number of websites with group buying deals has skyrocketed over the past few years – in Australia alone, there are upwards of 70 – but their deal offerings demonstrate a difference in buying cultures across borders.
For Australian consumers, these deals offer the chance to experience something new.
“Customers are always going to the same bars and restaurants because it’s too much of a risk to try new things,” said Dean McEvoy, CEO of Australia’s first group buying site, Spreets. “Spreets de-risks that; it inspires people to go out and try new, interesting things in their city at a sampled, discounted price.”
Of course, not all group buying deals have been deemed ‘successful’ ventures for businesses.
Continue reading this story and many more in the February issue of Business Review Australia.
Read the full article here: http://www.businessreviewaustralia.com/money_matters/the-growth-factor
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