B2B Soft Showcasing Wireless Standard at the Upcoming Cricket Wireless Missouri Regional Dealer Meeting

Wireless Standard Retail Management Platform a Proven Asset for Improving Cricket Dealers’ Retail Success and Customer Satisfaction

New York, NY, March 07, 2012 --(PR.com)-- B2B Soft, a business-to-business software company specializing in retail management for the wireless/cellular retail industry, is pleased to announce its participation at the upcoming Cricket Wireless Missouri Regional Dealer Meeting. The dealer confab and seminar will be held on March 7th at Lorenzini’s Lounge in St. Louis University’s Chaifetz Arena, St. Louis, MO. The event brings together Cricket Wireless corporate teams, Cricket regional dealers and industry vendors who will confer on all things Cricket: the carrier’s latest handset lineup, its super hot MUVE music service, its ongoing LTE network rollout, and the very latest promotions and deals.

Dealers are set to receive company information as well as insights and proven strategies for income gain and market success. As a Cricket valued vendor, B2B Soft will participate in the event, hosting a booth and showcasing the latest features found in its innovative retail management platform, Wireless Standard. Wireless Standard’s range of business functions include customer management, service fulfillment, billing and revenue management, service assurance, integrations, inventory management and business intelligence tools. All stack up to give dealers a comprehensive point of sale solution that simplifies the intricacies of wireless retail and frees them up to spend more time better serving their customers.

An area for dealer focus has been increasing customer retention and customer loyalty through an improved and enhanced customer service experience. Wireless Standard has been helping dealers get a leg up by streamlining store operations for more efficiency and efficacy. Its centralized and fully integrated point of sale system speeds transactions and helps to make everything from handset selection to device protection a breeze.

Easy access to value added products like in store bill payment services are finding favor with cash-centric consumers who enjoy the convenience and speed of making walk-in bill payments. With bill pay, dealers earn additional revenue as well as their satisfied customers’ loyalty. Wireless Standard’s new Qpay and TIO bill pay integrations offer a faster, easier, and more accurate way for Cricket dealers to process bill payments for Cricket customers at the point of sale using one device and one process for handling sales transactions and processing bill payments.

“We’ve been traveling across the country meeting with Cricket dealers to better understand what features they need to improve their businesses,” says Gary Khabinski, B2B Soft CEO. “We’re looking forward to meeting with Cricket’s Missouri contingent and showing them how innovative integrations for automatic and accurate carrier activation and commission reconciliation can save them time and money. Wireless Standard simplifies the business of doing business, improving everything from customer service and satisfaction right on down to the bottom line.”

About B2B Soft
B2B Soft is an innovative software solutions company providing vertical business solutions to improve management, Point-of-Sale and operational business processes for wireless and general retail markets and the consulting services they need to help them succeed in business. Specifically serving Wireless Retail for more than eight years and a leader in building Enterprise Point-of-Sale solutions. B2B Soft's platform enables companies to engage their customers through proven technology. More information about the company can be found at www.b2bsoft.com.

About Wireless Standard
B2B Soft's flagship product, Wireless Standard, is a leading SaaS Point-of-Sale solution that provides access to software and its functions for the wireless industry. With an innovative approach to application delivery, Wireless Standard is a Cloud Computing utility designed to address the needs of the world's largest enterprises in wireless retail but is scalable so small and mid-size companies can also benefit as well from an enterprise class solution. Wireless Standard capabilities include Inventory Control, POS Transaction Processing, CRM (Marketing & Customer Service), Employee Management, Real-time Web Reporting and Activation and Commission Reconciliation. Today, over 4,000 wireless retailers deploy Wireless Standard at the Point-of-Sale for better business management and customer relations. For more information, visit www.wirelessstandard.com

B2B Soft
Don Rossi
att: Wireless Standard POS