Austin, TX, August 30, 2012 --(PR.com
)-- All American Cheerleader and model from Dallas, Texas signed a multi-year development deal with Austin based, Proformance Sports and will launch her own line of tween and teen clothing. Just Cami!, created by Cindy Villarreal and manufactured by California Beach Collection out of Los Angeles will launch the bright colored tees, cami tanks, bling shorts and matching headbands. The line will become available through boutiques and online retailers in late fall.
Just Cami! plans to contribute a percentage of its sales to cheerleaders through an annual Role Model of Year Scholarship Plan with awards as early as May 2014.
"I could not be happier than having a clothing line that will give back to the cheer community. So many of my peers ask me where I buy my clothes so this was a natural step for me to bring what is trendy in fashion to my friends so we can all do something positive together as one big team" said Cami.
Branson is recognized as one of the top cheerleaders in the all-star market and was recently named one of "Cheer Channel's Superstars of All-Stars" for 2012.
A self-described perfectionist, Branson, 16-year-old daughter of former Dallas Cowboys Cheerleader, Candy Branson, has been cheering competitively since she was 5 years old, and cheering on Level 5 since the age of 7. After a successful season with the Cheer Athletics Cheetahs, this year Cami has moved over to the Spirit of Texas IOC5 co-ed in the Dallas, TX area. Branson is one of the most popular and admired all-stars with a huge following of her own on many social platforms. Recognized not only for her beauty and team spirit, Cami is a triple-threat flyer, tumbler and jumper. Most recently, Cami and her team won NCA' Nationals 2012 and were named World Champions at Worlds in Orlando, Fl.
Cindy Villarreal of Proformance Sports Marketing who also represents Gold Medal Champion Maddie Gardner, stated she was thrilled with the opportunity to work closely with Cami. "It is an honor to be able to help guide her not only in her career, but also helping her create something special in a teen clothing line that contributes to her peers through fashion, leadership and scholarships," said Villarreal.
"Cami's work ethic and passion for cheerleading is recognized just by the sheer amount of followers from cheerleaders and companies reaching out to her on a daily basis. The Just Cami! brand reflects her own style which is trendy and fun," said Villarreal.
Branson recently made her acting debut in a special appearance as one of the "Angels" in Episode #4 of the CCI produced hit web series, "Secret Diary of an American Cheerleader" which may be seen on CheerChannel.com, YouTube and Facebook pages as well as through a variety of syndicated digital networks.
Proformance will handle all day-to-day business for the Just Cami! clothing and accessory line which includes stylish cami tops, denim shorts and headbands.
To inquire about Cami Branson or the upcoming launch of the Just Cami! line, contact Proformance Sports at (512) 754-7914.
About Proformance Sports Marketing
Proformance Sports Marketing and Entertainment, LLC is a full-service sports marketing agency specializing in the areas of promotion, endorsements, development, entertainment and event planning. Proformance has been representing athletes worldwide since 1997. PSME's clientele includes sports figures, elite and emerging properties and brand in diverse sports.