Infinity TV Develops Programs to Match Modern Viewers

After the enormous success of its latest morning show “Sabah Al Khair,” Infinity TV is developing new programs along with the channel’s strategy in providing creative programming to its viewers.

Dubai, United Arab Emirates, July 20, 2007 --(PR.com)-- The new big budget programs are all new in concept and will all be produced in Dubai, they will give Infinity a fresh new look. The new programs consist of a new game show, a new reality series, a debate show. Infinity TV is creating the best content with an aim to become the entertainment channel of preference for all Arabic language speakers.

Mr. Ziad Batal, Executive producer of new programs says, “I am happy to be involved in the new strategy of Infinity TV and feel positive that the new programs will be a success”. He added that Infinity TV will have a new line up coming shortly with 5 new programs. With more than 5 million Arabic speaking viewers tuning in to Infinity TV in the Middle East and Europe, the channel is set to ensure maximum entertainment for its viewers.

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Notes to Editors:

Infinity TV, launched in Dubai October 2004, offers all kinds of entertaining, educational and appealing programs like movies, sitcoms, documentaries, musicals, children and sport programs suiting the tastes and preferences of all audiences. Based in Dubai Media City-Dubai-UAE, Infinity TV is broadcasted free to air via Nile Sat, Hot Bird and Arab Sat. The channel seeks to stretch beyond borders and bring viewers all around the world a rich bouquet of appealing programs and shows.

For further information, please contact:
Ghida Reda – PR Manager
Infinity TV, Dubai Media City
Tel: 00971 4 3671818 Fax: 00971 4 3625331
E-mail: ghida.reda@infinitytv.tv
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Infinity TV
Ghida Reda
971 4 3671819
www.infinitytv.tv
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