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Car Audio Groupís Domestic Online Retail Sales Boomed in February

With a successful sales campaign, the Car Audio Groupís domestic online retail sales increased a lot in February.

Shenzhen, China, March 17, 2013 --( The internal sales report on the Car Audio Group showed that the online retail sales of the car audio products increased a lot in February. The sales report showed an irregular sale figure, which is 85% increase in the retail car audio sales, compared with the figures last month.

The domestic online retail stock stereo sector is not one of the main selling markets of the Car Audio Group. However, with the development of the strong consuming capability in China, the company decided to promote their products with the car USB function to attract more market share.

The Chinese New Year Holiday provided a big sales extravaganza for the online retail car audio business. This big holiday sales festival was heavily promoted by some major e-commerce companies, which attracted a lot of online shoppers.

Joseph Lee from the Car Audio Group at thought the increase on retail sales of the stock stereo products was mainly attributed on the holiday. On February 10th, the company’s staffs were busy with the online retail orders, and most of them worked over night to arrange the order shipments for the online shoppers of the special day.

According to Joseph, the most popular products were those car audio products with the car USB function. This category covered more than 60% of the total sales. The company offered over 100 retail car audio models lined up to be bought with the click of a finger.

The promotional campaign was mainly accompanied by the low cost stock stereo products, which drew the attention of many online shoppers. However, many shoppers hoped to see more high-end retail car audio with the car USB function to join the campaign.

The high-end car audio products were not selected for the promotional campaign because that this is the very first time for the company to make domestic online promotion. The company wanted to see the market response and learned from the experience. Joseph was expecting a better performance of the next promotional campaign.

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Car Audio Group
Gile Lai
+86 137 1513 3709

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