Concord, MA, April 15, 2013 --(PR.com
)-- Relationships with dentists can be very profitable for business bankers says Nick Miller, president of the bank sales training and consulting firm Clarity Advantage. The keys to these relationships, he contends, are (1) connecting with the dentists and (2) facilitating conversations that help their dental practices. In Clarity Advantage’s new sales training video entitled Prospecting Strategies: Approaching Dentists (http://www.clarityadvantage.com/knowledge-center/approaching-dentists-video.php), Miller reveals conversational techniques business bankers can use to build profitable networks of dental practices and real-world examples bankers can apply immediately to fill their sales pipelines.
“Every community has dentists; bankers who don’t include them in their prospecting efforts are missing out on tremendous revenue opportunities,” explains Miller. “Dental practices generate high-deposit balances, borrow for equipment and cash flow, and process a lot of payments. The tips in our video will help bankers talk to dentists and identify multiple opportunities for sales.”
One of the tips Miller shares with bankers is to start conversations that focus on the big picture, asking questions like: “How has your practice changed over time?”, “What challenges are you facing now?”, and “What are the current headaches on the financial side?” To hear more, watch the video, Prospecting Strategies: Approaching Dentists (http://www.clarityadvantage.com/knowledge-center/approaching-dentists-video.php).
Prospecting Strategies: Approaching Dentists is one in a series of educational videos produced by Clarity Advantage aimed at helping business bankers increase their sales results. To access the video series, visit Clarity Advantage’s video library (http://www.clarityadvantage.com/knowledge-center/video-sales-tips.php).
About Clarity Advantage: Bank sales consulting and training firm Clarity Advantage helps banks clarify, implement, and execute sales strategies to generate more profitable relationships, faster, with small and medium-sized companies, their owners, and employees, working with branch, field sales, and call center sales team members. The company also assists banks to attract and expand relationships with individuals and families. Visitors to Clarity’s website, http://www.clarityadvantage.com, can subscribe to “The Weekly Sales Thought,” a free eNewsletter and podcast focused on business-to-business sales techniques and sales management.