LRA Worldwide Vice President Richard Reilly to Chair The 5th Annual Customer Experience Summit

Horsham, PA, May 17, 2013 --( Richard Reilly, Vice President of Account Strategy for LRA Worldwide, Inc., will serve as chairperson for The Customer Experience Summit being held in New Orleans, Louisiana next week. Sponsored by IQPC, this is the fifth year of The Summit, which will take place at the Pan American Life Conference Center from May 20-22.

Reilly heads up the Account Strategy group at LRA, a leading consulting and research firm operating in the Customer Experience Management (CEM) field. While LRA's roots – and the core of its clients - are in the hospitality industry, the firm has expanded its client base to a variety of industries where a differentiated, unique customer experience has been identified as a potential competitive advantage, such as sports, entertainment, travel, gaming, healthcare, automotive and financial services. Reilly's hospitality background and cross-industry experience were appealing to the conference organizers.

"We are pleased to have Richard Reilly as the conference chairperson," said Zandile Mnguni, Program Director for The Customer Experience Summit. "Richard's experience in cultivating guest and customer experiences through the development of employee performance programs, process improvement strategies, and Customer Relationship Management initiatives makes him a great fit for steering a forum of this nature."

The program for the Customer Experience Summit will allow leading customer-facing executives to share key insights and strategies for designing, implementing and managing the evolving multichannel customer experience in a dynamic, interactive environment. Reilly will be heading a roster of speakers from industry leaders such as Porsche, Humana Healthcare and Emirates Airlines, as well as those from consulting firms such as McKinsey & Company, The Service Profit Chain Institute and Maritz Research.

“It's an honor to be asked to chair this event, as it is a highlight every year for customer experience professionals,” Reilly said. "I'm looking forward to diving into the program, sharing my experiences and learning from this great roster of speakers."

For more information on The Customer Experience Summit, please visit its website or call 1-800-882-8684.

About LRA Worldwide, Inc:
LRA Worldwide is a leading research and consulting company in the emerging discipline of Customer Experience Management (CEM). We work with our clients to help them design and deliver consistently exceptional customer experiences in order to drive customer satisfaction, loyalty and advocacy, and company growth and profitability.

In LRA’s 25-year history, we have grown from a provider of customized quality assurance evaluation programs for the hospitality industry, to a leading CEM consulting company offering a variety of client solutions. The evolution has been driven by our clients asking us one question – "How do we get better?" In response, we have built a range of performance measurement, research, training and consulting solutions to help them do so. Today, we are a growing company operating in more than 120 countries throughout the world, helping clients such as Starwood Hotels & Resorts, the National Basketball Association, Marriott International, Hard Rock Hotels & Casinos, BMW of North America and AvisBudget Group deliver exceptional customer experiences. Every touch. Every time. For more information, visit us at
LRA Worldwide, Inc.
Zach Conen