Alex Heiphetz Group, Inc.
Alex Heiphetz Group, Inc.

promoCard Uses Apple Passbook Technology to Help Merchants Reach Customers on Their Mobile Devices

Thanks to Apple Passbook and promoCard, merchants who do not have resources or capabilities to create their own mobile application can still reach customers on their smartphones. promoCard allows businesses to create Apple Passbook based promotional cards that establish continuous flow of information between the business and the customers.

State College, PA, May 27, 2013 --(PR.com)-- AHG, Inc., mobile applications and web software development company, announced a launch of promoCard – a new Apple Passbook based platform that allows businesses to communicate with their clients through mobile devices, encouraging repeat orders and customer loyalty.

Unlike many other services that let their clients create individual Apple Passbook coupons or other types of passes, promoCard focuses on creation of promotional cards, which are targeted to specific customer interests and establish continuous flow of information between the business and the customers. For example, a sport store can create multiple cards: one card to promote ski gear, another may target bikers, yet another can be devoted to hunting and fishing. Once a customer has the promotion card on their phone, he will automatically receive new updates that merchant sends to this card: a new special, coupon, discount or information about a new or improved product.

promoCard gives small and medium-sized businesses tools to match customer interests with the cards that they see or get. For example, merchants can attach the promotional card to the order confirmation e-mail and base it on what the customer has ordered, and display cards on the website based on what the user is searching for or what is already in the shopping cart. Merchant can place a QR code on the packaging of the shipped items that lets users download promotional cards relevant to this purchase. It will be especially useful when the small merchant sells through a third party, such as Amazon, by allowing small merchants to establish direct line of communications with the customer.

Businesses can create and update promotion cards via web interface with real time preview, and see statistics on how many instances of each card were downloaded and how many are active. Along with the card, promoCard also generated QR code for distribution via shipped items or website.

More information and fully functional demo of the system are available at http://www.ahg.com/mobile_promotions.
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AHG, Inc.
Alex Heiphetz
814-867-3200
www.ahg.com
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