Virginia Beach, VA, September 20, 2007 --(PR.com
)-- The project provides business owners such as fishing charters, fishing guides, hunting guides, lodges, nature tour operators, sailing charters and other members of the outdoor adventure industry with a variety of tools.
"This comes at a critical time for a lot of charter boat captains and fishing guides. With small business owners facing skyrocketing fuel prices and the present economic situation, not everyone can afford to spend a lot advertising at the moment." explained Craig Banks of Daybreak Web Designs.
The site runs on a software platform that is extremely flexible and expandable. Critical features include the capability of the software to create pages that are likely to rank well in search engine results.
Mr. Banks went on to explain that "This project has been built from the foundation up with search engine results in mind. Depending on the situation, it's entirely possible that a struggling new business owner could enter their information and within a few months find their listings to be in the top rankings of search engine results. The software gives us the ability to add categories and regions quickly, thereby responding to the changing face of the outdoor adventure sector. The recent increased popularity of eco-tourism is a good example of changes in the industry. We are committed to being responsive to these trends."
The project is more than the typical directory where the business owner submits his information, usually for a fee, then hopes it will get noticed among the others. Businesses that need exposure will have a variety of tools on site. The basic directory submission is straightforward with free entry level listings. Beyond the basic listings are paid levels where listings are pushed to the top of the category and shown in bold font. Additional paid options include text links or banners on the home page.
Perhaps the most powerful tool on the site is the article submission feature. This allows the business owner to submit articles about their services or other topics. As a promotional tool, these articles can be extremely valuable and effective for a number of reasons. First, this gives the business owner a chance to get a backlink to their website. As many people are aware, the number of backlinks are the big factor in a website’s search engine clout. The technical environment of the article listing equates to a strong "vote" for the business owner’s website within search engine calculations.
Another reason for businesses to consider submitting articles to www.charter-guide.info is the potential for the article itself to appear in search engine results, thereby generating human traffic and exposure. Additionally, article submissions do not require the author to have a website, so even those business that lack their own site can gain some publicity.
For those businesses that lack a website but want to get listed in the directory, Daybreak Web Designs offers special pricing on simple turnkey websites for outdoor service providers. This service allows every small business to have an online presence and full use of the directory’s features.
The Worldwide Charter and Guide Directory is the next in a series of outdoor-related websites from Daybreak Web Designs. Being part of a family of related sites is one of the strengths of the site, as human traffic can be directed to the project, offering business owners assurance of their information reaching potential customers. Related sites from Daybreak Web Designs include Maryland - Virginia Saltwater Fishing, www.fresh-seafood.net, www.commercial-fishing.org, www.chincoteague-island.net, www.tidewater-virginia.net and www.virginia-beach-va.net.
A full expansion of categories and listings are in progress and a series of promotional tactics will provide service providers with visibility. Meanwhile outdoor enthusiasts will find the directory to be a well balanced source of both outdoor information and an easy source of shopping online for services.