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Frank Frederick Advises Voice Actors on How to Define a Niche Market

Frank Frederick encourages voice actors to identify and target niche markets while exploring their potential in the arena of advertising to those who need their services via his most recent Voice Over Experts podcast.

Los Angeles, CA, February 13, 2008 --( Frank Frederick, entrepreneur, voice actor and author, was featured this week on the hit voice acting podcast, Voice Over Experts,, the most downloaded and subscribed to voice over podcast for novice and established voice actors. Frank is the author of “LoveNotes: Marketing and Branding for Voice Over Artists”.

In Frank Frederick’s lecture entitled, "How to Define Your Niche Voice Acting Market”, listeners learn how to build a better business by focusing on a particular customer group, in effect, their niche. Frank discusses how zoomed in, targeted marketing efforts toward a specific area or areas of an industry may result in increased income because clients and customers will view the entrepreneur as an “expert”.

As a contributor to the Voice Over Experts Podcast, Frank Frederick lectures on a regular basis, helping aspiring talent to understand, develop and succeed in the business of voice acting and voiceover. Since the lectures are available in the form of podcasts, the lessons are hosted online and can be subscribed to through the Apple iTunes Directory, to be enjoyed at any time.

The Voice Over Experts Podcast can be found and subscribed to for free in the iTunes Podcast Directory and online at the Podcast Center.

To learn more about Frank Frederick, go to:

To learn more about the Voice Over Experts Podcast, visit:

About Frank Frederick

Frank Frederick, The Voice (TM), is a voice over artist, creator of the exclusive iSpeek file delivery software, and author based in Park City, Utah USA. Frank's "LoveNotes: Marketing and Branding for Voice Over Artists", have wowed the industry the continent over with his ingenious tips and contagious personality. Frank Frederick's philosophy is that the right voice determines whether or not an audience listens to an audio production, and with his guidance, voice actors will find their own way to brand their voice to meet the expectations of their clients and woo them with their own brand of "lovenotes".


Based in Canada, provides an online marketplace, facilitating transactions between business clients and voice-over professionals employing a comprehensive suite of web-based services. Clients that have worked at include NBC, ESPN, PBS, The History Channel, Reader's Digest, Comcast, Nortel Networks, Bell Canada, Microsoft, Cisco Systems, ING, Western Union, Ford, GM, Jaguar, US Army, the US Government and more.

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