Rubber B Announces Swiss-Made Vulcanized Rubber Strap System for Tudor Pelagos FXD
Rubber B has launched a Swiss-Made vulcanized rubber strap system engineered specifically for the fixed-bar architecture of the Tudor Pelagos FXD. Featuring a proprietary "blocked integration" design, the strap provides a flawless, flush fit without requiring a pass-through method or any physical modifications to the watch case. Manufactured in Switzerland, the saltwater- and UV-resistant straps are available in Black, Navy Blue, Military Green, and White. - June 24, 2026
Introducing Rubber B CONNECTED
Rubber B has launched Rubber B CONNECTED, the first luxury watch strap with integrated tap-to-pay technology. The Swiss-made vulcanized rubber strap contains a passive NFC chip, allowing wearers of select luxury watches, particularly Rolex, to make secure, contactless payments directly from their wrist. - September 02, 2025
Rubber B Announces Grand Opening of New Store Location in Paris, France
Rubber B opens a new store in Paris, providing an immersive shopping experience with a diverse selection of rubber watch straps. The brand aspires to be a global leader in luxury rubber straps, focusing on innovation and superior craftsmanship. - July 24, 2023