Chicago Retailers Come Together for City Wide Shopping and Beauty Event

Join them for Independent Retail Week 2009 and support your local fashion boutiques while getting the personal touch you deserve.

Chicago, IL, October 09, 2009 --(PR.com)-- Independent Retail Week has been created by Nolcha.com to show the customer the best in individual style while celebrating local independent retailers. Come and enjoy a week of amazing events; there is something for everybody: those who want to be pampered with beauty samples and spa treatments, parties for the fashionista who wants to grab the newest trends at one week only promotions and style consultancy parties where consumers can get advice from the retailers themselves.

Start your week in style at the kick-off celebration, Monday, October 19 at Chicago’s Cultural Center. Votre Vu, the latest in luxury, custom-blended French skin care will be handing out swanky swag bags and nourishing samples of its botanically based product line and top-selling beauty benefit beverage SnapDragon; as well as the city map provided by Where Magazine and the Independent Retail Week Official Event Guide listing the participating retailers and must attend events.

After hitting the stores on Tuesday please join the Aveda Insititute Chicago from 6:30pm – 8:30pm in supporting the Breast Cancer Research Foundation Enjoy hair and skin care consultations stress relieving treatments makeup applications, hand massages, personal aroma blending and cocktails for a small donation of $10. All proceeds to benefit the Breast Cancer research foundation to further the fight against breast cancer.

The week continues as PrettyCity.com invites you to their annual Beauty Sample Sale in association with Shape Magazine 6pm – 9pm at District Bar. Calling all beauty junkies, your chance to sample the new goods from your favorite brands, with the opportunity to make some deeply discounted purchases, this beauty sample sale offers on-site makeovers, complimentary spa and salon treatments, a martini bar and a special fashion booth with one of Nolcha’s top Chicago talents Anastasia Chatzka.

Among the instore events, fun activities and private sales AKIRA brings a highlight to the week on Saturday Oct 24th 2009 with Technicolor Lover on Saturday 10am – 6pm with an AKIRA Pop-Up Shop and Fashion Show Installation at Harris Theatre Pavillion. As a featured hotspot of Nolcha's Independent Retail Week, AKIRA will host a pop-up shop with all of the hottest fall fashion trends. Enjoy a vividly colorful AKIRA Fashion Show in style while sipping Hennessy cocktails and enjoy complimentary salon services from Zazu courtesy of PHYTO. The VIP DiVoga lounge will host cocktails and shopping giveaways from AKIRA .

All you have to do to enjoy the celebration of Independent Retail Week is support the fashion boutiques, have fun at events and shout out I Love Independent Retail Week whenever shopping to get the most out of the week long promotions and activities. Sign up at www.independentretailweek.com to find out about private events and promotions.

About Independent Retail Week
Independent Retail Week, October 19th – 25th 2009, aims to drive business, increase revenue and provide brand awareness for independent retailers via a week long city wide shopping extravaganza for fashion and beauty lovers. For one week only some of best independent fashion stores will offer select products at a discount and a calendar of exclusive events. With a range of in store events, sales and luxe beauty treatments, consumers will support local fashion retailers, bringing a camaraderie between Chicago businesses and shoppers. www.independentretailweek.com

About Nolcha
Nolcha is a leading operator of educational, event and b2b services devoted to independent fashion entrepreneurs and related retail businesses. The Nolcha platform includes Nolcha.com, an online fashion portal delivering daily business education; Nolcha Fashion Week, currently held during New York fashion week and providing key exposure to press, buyers, and industry figures for emerging and independent fashion designers from all over the world, in both apparel and accessories; events during London Fashion Week with key partners and Independent Retail Week in New York and Chicago, as an initiative to drive business and increase revenue for small fashion retail brands. www.nolcha.com

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