Irvine BMW Announces BMW’s Roadster to Get Higher Performance Model for 2011

Irvine, CA, January 12, 2010 --( Irvine BMW is proud to announce that the new range-topping Z4 sDrive35is model will be making its world premiere at the 2010 North American International Auto Show this month. The Roadster will be available at Irvine BMW this spring.

“Combining classic proportions with modern features, the BMW Z4 has always enjoyed the top spot in its market segment,” said Irvine BMW General Sales Manager Steve Rudkin. “With the new performance boost, the Z4 will be the fastest and best-handling Roadster ever.”

The latest Z4 model is characterized by instantaneous response to the accelerator pedal, fantastic sounds and a free-revving spirit. The engine features increased air intake flow and increased boost pressure to release more power with the same standard of efficiency.

The enhanced engine management system of the Z4 sDrive35is includes an electronically-controlled overboost function to briefly increase torque under full load. This temporary torque gives the car a significant increase in acceleration, allowing the Z4 to complete the sprint from standstill to 60 mph in 4.7 seconds.

As one of the largest BMW centers on the West Coast, Irvine BMW has served Southern California loyally for almost a decade. The dealership's helpful and knowledgeable staff, expert factory-trained technicians and one of the nation's largest selections of new and certified pre-owned BMWs have made Irvine BMW a landmark in Southern California's automotive landscape.

For more information about Irvine BMW, visit the dealership at 9881 Research Drive in Irvine, Calif. or online at

Irvine BMW
Steve Rudkin