LRA Worldwide CEO Rob Rush to Speak at Multiple Asian Hospitality Conferences

Horsham, PA, September 08, 2011 --( Rob Rush, CEO of LRA Worldwide, Inc., will be spending time on the conference speaking circuit in the Asia-Pacific region in the coming weeks. Rush, who has helped build LRA into the leading provider of “guest experience” consulting, quality assurance evaluations and mystery shopping services for the global hospitality industry, has been invited to participate as both a panel moderator and member at these three prominent industry events in Singapore.

Economy Hotels World Asia 2011
Novotel Clarke Quay, Singapore
13-16 September

Serviced Apartments World Asia 2011
Novotel Clarke Quay, Singapore
13-16 September

ITB Asia 2011
Suntec Singapore Exhibition & Convention Centre
19-21 October

In between, Rush will also attend the Hospitality Investment Conference Asia Pacific (HICAP) in Hong Kong, 12-14 October.

“I find the growing focus on guest experience in the Asian hospitality industry to be exciting and timely,” Rush said. “It’s apparent both in the growth of speaking opportunities and of LRA’s client base in the region.”

Since opening a satellite office in Beijing last year, LRA has engaged the Mandarin Oriental Hotel Group, Carlson Asia Pacific and Regal Hotels International, all of whom joined the Asia Pacific operations of Accor, IHG and Starwood as LRA clients. To further support this business, LRA just opened another satellite office for Asia Pacific operations in Singapore.

Rush will address a variety of topics in his speaking sessions. At Economy Hotels World Asia 2011 on 14 September, Rush will moderate a panel titled “Countering Competition from Established Hospitality Brands.” On the same day at Serviced Apartments World Asia 2011, he will present on “The Evolution of the Customer Experience in the Lodging & Serviced Apartment Sector.” At ITB, Rush’s session will take place on 19 October and tackle “Loyalty Programmes: Valuable USP or a Costly Must-Have.”

Galvin Yeo, the Conference Manager for Economy Hotels World Asia 2011 and Serviced Apartments World Asia 2011 remarked, “We’re pleased to have Rob on the program and look forward to his insights and perspectives on the various activities leading global lodging brands are implementing to further distinguish their guest experience.”

To register for either conference taking place next week, please visit the conference website.

About LRA Worldwide, Inc:
LRA Worldwide is a leading research and consulting company in the emerging discipline of Customer Experience Management (CEM). We work with our clients to help them design and deliver consistently exceptional customer experiences in order to drive customer satisfaction, loyalty and advocacy, and company growth and profitability.

In LRA’s 25-year history, we have grown from a provider of customized quality assurance evaluation programs for the hospitality industry, to a leading CEM consulting company offering a variety of client solutions. The evolution has been driven by our clients asking us one question – "How do we get better?" In response, we have built a range of performance measurement, research, training and consulting solutions to help them do so. Today, we are a growing company operating in more than 120 countries throughout the world, helping clients such as Starwood Hotels & Resorts, the National Basketball Association, Mandarin Oriental Hotel Group, International Speedway Corp., Hyatt Hotels Corporation and Ritz-Carlton Clubs deliver exceptional customer experiences. Every touch. Every time. For more information, visit us at

LRA Worldwide, Inc.
Zach Conen