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FieldTurf Joins "FIFA Preferred Producer" Program

Worldwide leader in artificial turf and FIFA Recommended installations supports "FIFA Preferred Producer" program aimed at providing high quality pitches to consumers.

Montreal, Canada, October 04, 2011 --( FieldTurf, the inventor of new generation artificial grass and the world leader in synthetic turf innovation, has joined the "FIFA Preferred Producer" program. FieldTurf is the world leader in FIFA Recommended installations, with over 160 FIFA Recommended fields worldwide, and was the very first artificial surface to attain FIFA Recommended status due to its superior grass like performance, which football players prefer.

"We are pleased to be joining the FIFA Preferred Producer initiative," said FieldTurf President Eric Daliere. “Delivering the highest quality, superior performing and safest artificial turf systems has been our mission at FieldTurf from the very beginning.”

The FIFA quality concept for synthetic football turf was developed to raise the quality of football pitches and guarantee the safety of football players at all levels. This will be accomplished by setting firm obligations and requirements which must be adhered to at each stage of the turf lifecycle – manufacturing, installation, and maintenance.

“We look forward to working with FIFA to help them realize their vision for the Quality Concept,” added Daliere. “It goes beyond just joining the program. It’s about a time-proven commitment and desire to raise the bar in the industry.”

The announcement of FieldTurf joining the FIFA Preferred Producer Program comes on the verge of the 2011 FSB international trade fair where FieldTurf will be introducing many of its new innovations geared towards soccer-specific applications, amongst others.

FieldTurf pitches have proven themselves time and time again as the very best in artificial turf technology, having hosted a wide variety of important international matches and sporting events for all sports and at all levels. Some of the noteworthy matches to have taken place on FieldTurf include a Champions League match (2006), a Euro Cup Qualifier (2008), the MLS Cup Final (2009), the 2008 MLS All-Star Game, a USL Championship Game (2007), the Men’s FIFA U20 World Cup Final (2007), the Women’s FIFA U20 World Cup Final (2008), the CONCACAF Gold Cup (2009), a UEFA Cup Qualifier (2003), World Cup Qualifiers (2005, 2009) and NCAA League Finals.

About FieldTurf

FieldTurf offers industry-leading engineering and manufacturing resources and leads the synthetic turf industry with regard to setting higher environmental standards. FieldTurf is the global market leader in terms of synthetic sports fields with more than 7000 fields installed. Additionally, FieldTurf has attained more than 15,000 satisfied customers in high quality pet, residential, commercial and municipal landscaping solutions, playground surfacing and has a complete range of golf and tennis products. FieldTurf synthetic turf customers enjoy the benefits of significantly reduced water consumption, the elimination of fertilizer and pesticides, superior durability and drainage and a product that looks and feels real.

FieldTurf is part of Tarkett Sports, a Division of the Tarkett Group. Tarkett Sports is the largest entity in the sports and landscape surfacing industries. Included within the Tarkett Sports portfolio is an impressive range of performance sports flooring products. This product range includes: synthetic and hardwood basketball; volleyball and gymnasium flooring; squash and racquetball courts; floor protection and covering systems; weight room flooring; and high performance indoor and outdoor running tracks, featuring Beynon and Atlas track surfaces. All Tarkett Sports surfaces are developed, produced and installed with a concentration on sustainability and a commitment to protecting the environment, providing additional LEED contribution opportunities for customers. The company calls this focus on sustainability and the environment ‘Environmental Intelligence’ and all company personnel strive to exemplify this philosophy in all aspects of the business.

For more information, please visit: FieldTurf Artificial Grass & Synthetic Turf Products

About the FIFA Preferred Producer Initiative

The FIFA Preferred Producer Initiative program aims to improve the overall quality of artificial Football Turf throughout the world. The high standards set and enforced by the FIFA Preferred Producer Initiative aim to provide consumers with a guarantee that turf produced and installed by FIFA Preferred Producers is of the highest standard and meets consumer requirements.

For more information, please visit: FIFA Preferred Producer Initiative

Contact Information
Jason Smollett

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