Temecula, CA, March 16, 2017 --(PR.com
)-- Craveyon CloudWines is quickly becoming a force to be reckoned with, and it is indeed their wines that are catapulting them to success like never before. This year alone, three of Craveyon’s wines were awarded at the reputable San Francisco Chronicle Wine Competition, including their uber popular 2015 Gewurztraminer in the $15.00 and over category, where it claimed a silver award, amid a class of wines where no higher medal was awarded. Craveyon submitted this crisp, fruity white at its more-than-fair retail price of $27.99 and judges agreed that it was worth every penny!
But Craveyon wasn’t stopping there - they laughed in the face of the post-Sideways criticism and boldly submitted a 2013 Santa Barbara Merlot that, to its credit, garnered a silver medal, thanks to its palate pleasing combination of blackberry, mocha and sage flavors. Listed at a competitive $27.99 in the $27.00-$30.99 price point, critics were hushed, and the judges had the final say when awarding this bold and fruity varietal.
Craveyon CloudWines could have left then with their heads held high, but stuck around in an effort to add a feather to their cap before heading home. They entered a bottle of their 2013 Syrah from El Dorado in the $25.00-$28.99 class and found themselves honored with a Bronze medal, letting all wine-lovers know that its bold color and equally daring taste were not to be taken lightly and leaving everyone to wonder:
Who are Craveyon CloudWines?
Temecula based, women-owned and operated Craveyon CloudWines got their start when Randall Farrar enlisted his wife Cindy, Director of Craver Relations, and their daughter-in-law Casi Mayo, President of Everything, to identify what was missing in the wine world and then create a plan to fill the industry’s void. It didn’t take long for them to realize that wine drinking had become unapproachable and somewhat pretentious, thereby overlooking a potentially huge part of the wine-drinking market. Why couldn’t wine be a little more fun?
"We wanted to create a wine membership that was fun and easy," says Mayo. "I believe we've done that. Now we call all our members apart of our family and we love it!"
They jumped into action and executed their vision of the perfect wine subscription- flexible, adventurous, affordable and enjoyable. They imagined a program where members could join together for an event and blindly sip multiple wine selections, in order to select the next varietal to be bottled based on a numerical grading system. To top it off (quite literally), they’ve done away with the challenge of the cork, giving our grab-and-go society easy access to their premium wines without the uncomfortable tradition of awkwardly sniffing the small, cylindrical object, passing it around the table and nodding, all while debating on the mysterious origins of the stained bottom half, commenting on the possible scent of soil or tar or chocolate or boot and avoiding altogether the need to pick out chunks of tasteless floaty stuff from your glass. While skeptics and sommeliers might question this forward-thinking methodology, the proof is in the pudding- 2 silver and 1 bronze medal speak volumes to the credit of Craveyon CloudWines' savvy members, and offer celebrated validation to Craveyon’s distinctive Blind Ballot Bar™ wine-choosing event and bottling tactics.
Again, Craveyon CloudWines could have settled into this newfound niche and begun the industry-standard price-raising and declining-wine-offering profit-building business strategy, but no. Not only did they refuse to fall into the trap of becoming underwhelming, they stepped up their game and became even better. They didn’t just want to be approachable, they wanted to be attainable- to all ages and budgets. Offering members the ability to log-on from the convenience of their home or office, hand-select their wine choices as well as how often they wanted to receive those wines and wrap it all up with a bow called “free shipping” for orders of 2 bottles or more, Craveyon CloudWines gives committed wine-drinkers what they’ve always wanted but never thought feasible- exceptional wines from the finest wine regions at prices that make a run to Bevmo seem trite ($13.99 a bottle. Yeah, you heard that right). Basically, think of Craveyon Cloud Wines as often-ridiculed but mostly-adored do-gooder Robin Hood of the wine world.
If you haven’t heard of Craveyon CloudWines, take this opportunity to be part of the movement. Click, join, sip. It’s that easy. What are you waiting for?