Santa Ana, CA, September 15, 2011 --(PR.com
)-- Being able to find the right water filters, reverse osmosis systems
, or even water softeners can be quite difficult because of the wide range of products. Two filters side-by-side may look the same but may be quite different in terms of what they do. That is why it is so important to have a clear understanding what you are getting.
Isopure Water’s website now has a new look and features a design to help improve the user’s shopping experience with more intuitive navigational tools, better organized categories, updated graphics and a new layout that will help anyone find the product they are looking for more quickly and easily. There will be no more struggling and surfing the web for hours looking for answers that can be found on this site.
The color scheme of the website has been enhanced and more graphics have been added to bring out a more vibrant look.
Visitors (old and new) will still be able to find their main categories on the left side of the home page which allows for sub-navigation on subsequent pages. On the home page, there will be monthly deals that will be displayed continuously on the large center banner. More news can also be viewed just slightly below the home page banner.
The checkout portion of the site has also changed. Customers will be given the opportunity to check on shipping rates prior to checking out. Prior to its change, customers went through a single page checkout which a few found confusing. Now, the checkout has been broken down into three pages in order to help simplify the process.
Isopure Water has always given price breaks on volume sized orders for the same item; however, the biggest surprise for all is that they have included a $5.99 flat rate shipping for orders over $100.00. It’s nice to know that a company like this is looking out of the economical shopping savvy consumer. Not only will customers save on volume discounts and flat rate shipping but customers will begin to receive coupon codes for even greater discounts if they sign up for their newsletter or an account.
In up coming months, look forward to seeing additional enhancements to other pages on the site to simply and improve usability. There will be more installation guides, water treatment tips, and all the help you need that can be provided by email or phone unlike some websites who charge over $150.00/hr. Be sure to sign up for their newsletter to start receiving coupon codes as well. Isopure Water receives thousands of visits per month and intends to ensure that the site remains effective and user-friendly.