Nashville Online Marketing Agency Epps Interactive Launches Audience Engagement Content Service LeaderWire.com

LeaderWire is an industry news curation and publishing service companies use to better nurture their audiences with content of high interest rather than a simple string of offers and company updates. By offering the weekly industry news, companies can use LeaderWire to aggregate a highly qualified B2B audience and expose them to offers and direct information over time.

Nashville, TN, February 18, 2015 --(PR.com)-- Growing Nashville-based online marketing firm Epps Interactive has announced a new service to meet the growing demand for professional and scalable online content services.

LeaderWire is an industry news curation and publishing service companies use to better nurture their audiences with content of high interest rather than a simple string of offers and company updates. By offering the weekly industry news, companies can use LeaderWire to aggregate a highly qualified B2B audience and expose them to offers and direct information over time.

LeaderWire’s news publishing services are not limited to email. The program gives each client ownership of their content, so it can also be used on the client company’s website and in their social channels. This gives the participating company the ability to offer their news service to their audience via the channels they most prefer whether it’s email, search engine, or social.

“LeaderWire is very different than other news services,” said Michael Epps Utley, creator of LeaderWire. “Clients have more approval and control over each piece of content, and the newsletters don’t contain outside advertising. With this, clients own the content, so we can add it to their website and their social channels too for added value. We are thrilled to bring this new service to the marketplace.”

“LeaderWire is ideal for a company that wants to be the news source of their market niche,” said Chris Klinefelter, Production Manager of parent company Epps Interactive. “It’s great if someone wants to be ‘top of mind’ for an audience when the time comes to make a purchasing decision. It is a service for making a brand ‘the’ destination for what’s happening in an industry.”

The LeaderWire program was launched publicly June 1, 2014 after a one-year beta stage.

About LeaderWire

LeaderWire combines the power of the inbox, search engines, and social media, so you can reach your customers when, where, and how they want to absorb industry news and information. Regardless of whether they are on desktop, tablet, or mobile phones, your message and content is there. It’s an engine for nurturing leads and growing a qualified contact list with interested potential customers. More information is available at LeaderWire.com.

About Epps Interactive

Epps Interactive provides business growth planning using online marketing. Their online marketing programs use video and blog content marketing, advertising, and website development to gain new sales leads or nurture an audience. Headquartered in Nashville, TN, Epps serves clients across the US. Founder Michael Epps Utley has been a featured guest on renowned business podcasts including Entrepreneur on Fire, The Tropical Entrepreneur, and Your Leadership Story. More information is available at GoEpps.com.

Contact

Michael Utley
Epps Interactive: Online Marketing for Growth
615 Main Street, Suite 103, Nashville, TN 37206
michael@goepps.com
Voice: 888-340-6731
Fax: 615-523-1130
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Epps Interactive
Michael Utley
888-340-6731
GoEpps.com
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