Makeena Named to the Inaugural List of Colorado Startup Power Ranked Companies

Makeena Ranked #1 in Martech by TiE Denver in the Inaugural Colorado Startup Power Company Rankings

Makeena Named to the Inaugural List of Colorado Startup Power Ranked Companies
Denver, CO, December 10, 2018 --( Makeena, the fast-growing boulder-based startup known for connecting brands with shoppers for good was recognized by TiE Denver as part of the inaugural group of 50 Colorado Startup Power Ranked Companies. According to its website, TiE Denver states that “[p]romising Colorado startups will be assessed and ranked by employing metrics used by venture capitalists to create the Colorado Startup Power Rankings. Once compiled, the rankings will help investors both within and outside of TiE to have a quick point of reference when sourcing investment opportunities.”

”Makeena is proud to be recognized for its hard work in the Martech (marketing technology) category and is honored to be ranked #1 among other incredible companies in the robust Colorado startup community,” stated Karen Frame, CEO & Co-founder of Makeena. “The natural products industry is a rapidly expanding market in the US, with more families and shoppers wanting to be able to access both information and savings so they can enjoy the benefits of choosing good for you and the planet products,” explained Frame. “Creating a solution that would help make better products available and affordable to any shopper anywhere is extremely important to all of us at Makeena,” said Frame. Additionally important is that for brands that market their products on the platform, Makeena’s technology allows them to build relationships with the consumer, and then gain insights with shoppers who are engaging with them all across the US.

How It Works: Makeena users can browse and select any number of thousands of healthy products on their smartphones. After the product is purchased, at the store or online, users simply scan the UPC and take a photo of the receipt to trigger an electronic deposit to their Makeena account. Once the user reaches $20 in his or her account, he or she can cash out using Paypal or Venmo. Discounts may add up to several dollars cash back, or may include free trials, buy-one-get-one-free, a percentage off a purchase, or other type of promotion.

The Future: Thanks to the hard work of the team at Makeena, loyal customers using the app, and great brands like Bobo’s, Boody Eco Wear, Boiron, Ocean’s Halo, Primal Pit Paste, Bellucci Olive Oil, Paleo Powder Seasonings, Evo Hemp, WeWarriors, Lundberg Farms, Health-Ade Kombucha, Hip Chick Farms, Beanitos, This Bar Saves Lives, and about 60 others, Makeena will continue to grow and thrive for years to come. COO of Makeena, Tom Teynor added, “We are thrilled to be honored by TiE Denver and congratulate all of the other companies named as well. To be part of this vibrant startup community in Colorado is truly an honor.”

About Makeena: Makeena connects mission-driven brands with mission-driven shoppers. For shoppers, the Makeena app offers a fun way to discover and try natural and eco-friendly products, while also making those products more affordable and accessible through discounts and targeted promotions. For brands, Makeena’s proprietary analytics platform offers unprecedented insight into who is buying their products, what motivates them, and where they buy -- in-store or online. Makeena is based in Boulder, Colorado, and has won several awards for its innovation and user-friendliness. For more information, visit, or download the Makeena app for free from the Apple Store or Google Play.
Karen Frame