Web Marketing Association to Name the Best Mobile Web Sites and Best Mobile Apps of 2017
The Web Marketing Association has launched the 6th annual international MobileWebAward competition, recognizing the individual and team achievements of Web professionals all over the world who create and maintain outstanding mobile Websites and mobile applications. The deadline for entry in the 2017 MobileWebAwards is September 29, 2017. The entry form for this award program can be found at http://www.mobile-webaward.org.
“If a company is not effectively using mobile to reach it’s audience, it is dead in the water,” said William Rice, president of the Web Marketing Association. “The goal of the MobileWebAwards is to both recognize the people and organizations responsible for developing some of the most effective mobile Web sites and mobile apps on the Internet. Whether a responsive website, mobile-specific website or a mobile app, our expert judges will select the best offerings in 96 industries.”
The MobileWebAwards were judged on seven criteria seen as requirements for a successful mobile website or mobile app. They include Creativity, Impact, Design, Content, Interactivity, Ease of use and Use of the medium. Each mobile website or mobile app entry is judged against other entries of the same format in its industry category and then against an overall standard of excellence.
This year’s top awards will include:
· A “Best of Industry” MobileWebAward will be given in each of the 96 industry categories, including financial services, medical, small business, travel, advertising, transportation and government.
· The competition’s highest honor, the 2017 MobileWebAward “Best of Show,” will be given to the one best mobile website and one best mobile app that the judges believe represents the pinnacle of outstanding achievement in Web development.
· The Web Marketing Association will also recognize the interactive agency winning the most awards in the competition with the “Top Interactive Agency” WebAward.
· Each organization that wins 5 or more MobileWebAwards will be awarded an Outstanding Mobile Interactive Developer trophy.
Last year’s top awards winners were:
TMP Worldwide won Best of Show Mobile Website for Unexpected Accenture - You View, which also was recognized as Best Employment Mobile Website. Unexpected Accenture - You View’s goal is to get people excited about a career in technology by bringing case studies to life through the people who worked on them.
Ormco Corporation won Best of Show Mobile Application for Bethany Hamilton Damon™ Smile Emoji Keyboard, which also was awarded Best Mobile Mobile Application. The Bethany Hamilton Damon Smile Emoji keyboard is the first app that supports teens and adults undergoing orthodontic treatment by leveraging the power of mobile messaging apps to enhance the power of self-confidence.
TMP Worldwide was named Top Interactive Agency for the 2016 MobileWebAwards competition. They received 11 awards, including: Best of Show Mobile Website, Best Employment Mobile Website, Best Marketing Mobile Website, Best Technology Mobile Website and 9 Outstanding Mobile Website Awards.
Two organization were recognized with the Outstanding Mobile Interactive Developer for winning five or more MobileWebAwards. They were TravelClick Inc, and TopSpot Internet Marketing.
Judging for the 2017 MobileWebAwards will take place in October and winners are expected to be announced in late December. Judges will consist of a select group of Internet professionals who have direct experience designing and managing mobile Websites,–including members of the media, interactive creative directors, site designers, content providers and webmasters – with an in-depth understanding of the current state-of-the-art in Web site development and technology. Past WebAward judges have included top executives from leading organizations such as A&E Television Networks, Agency.com, BGT Partners, Worldwide, The Cincinnati Enquirer, Comedy Central, Disney, Euro RSCG, Ion Global, J. Walter Thompson, John Deere Company, New York Post Interactive, Organic, Inc., Refinery, R/GA, Saatchi & Saatchi, SAP, Starwood Hotels, Sun Microsystems, Warner Bros. Online, Xerox and Website Magazine.
The 2017 MobileWebAwards are sponsored by the following leading organizations: Website Magazine, PR.com, iContact, EContent Magazine, and SEO Inc. The Web Marketing Association thanks these companies for their commitment to the entire online marketing community.
About the WebAwards
The Web Marketing Association’s 6th annual MobileWebAwards are based upon the success of its long running international WebAward Competition for Website Development and the Internet Advertising Competition. All Web Marketing Association award programs recognize the people and organizations responsible for developing the most effective online marketing programs on the Internet today. Entrants benefit from assessment of their marketing efforts by a professional judging panel and the marketing opportunities presented by being recognized as an award-winning entry.