DinkyBalls™ Appoints Ventura Brand Licensing as Exclusive EMEA Licensing Representative for expansion and launch at Brand Licensing Europe 2026
DinkyBalls™, the character-based pickleball lifestyle brand, has appointed Ventura Brand Licensing as its exclusive EMEA licensing representative. Working with global agency Westbridge Licensing, Ventura will expand DinkyBalls into new consumer product categories and launch the international program at Brand Licensing Europe 2026.
London, United Kingdom, September 15, 2026 --(PR.com)-- DinkyBalls™, the leading character-based pickleball lifestyle brand, has appointed Ventura Brand Licensing as its exclusive licensing representative across EMEA, including the UK, Turkey, Saudi Arabia and the UAE.
Ventura will serve as a sub-agent under DinkyBalls’ exclusive global licensing agency, Westbridge Licensing. Ventura will focus on expanding DinkyBalls across categories including apparel, sporting goods, home goods, toys and collectibles, gaming, accessories and other consumer products.
DinkyBalls has quickly established itself as a leading character brand within the fast-growing world of pickleball. Built around the Dinky Dozen, 12 original characters inspired by the personalities found on pickleball courts everywhere, the brand recently announced multiple licensing partnerships in North America and is now preparing for international expansion.
“Since launching our licensing program in May with Westbridge, we have been incredibly excited by the response from the marketplace,” said Dustin DeMeritt, Co-Founder of DinkyBalls. “When we met both co- founders Natasha and Stephane from Ventura, we knew they were the right partners to help us expand into Europe and hopefully beyond. They immediately understood the brand, the humor and the opportunity.”
“When we first saw DinkyBalls at Licensing Expo, we immediately saw the potential for the brand internationally,” said Natasha Kaur, Co-Founder of Ventura Brand Licensing. “Pickleball is growing rapidly, but what makes DinkyBalls particularly exciting from a licensing perspective is the combination of sport, character, personality and the community developing around it. We see a real opportunity to build the brand beyond the court across multiple consumer product categories, partnerships and experiences, and we’re really looking forward to taking DinkyBalls into EMEA markets.”
Ventura and Westbridge will launch the international licensing program at Brand Licensing Europe, taking place October 6 through 8 at ExCeL London.
About DinkyBalls
DinkyBalls is a character-based pickleball lifestyle brand founded by Lisa and Dustin DeMeritt. The brand is home to the Dinky Dozen, 12 original characters inspired by the personalities found on pickleball courts everywhere. Every player knows them. Most players are them.
www.dinkyballs.com
About Ventura Brand Licensing
Ventura Brand Licensing is a UK-based brand licensing and representation agency specialising in developing brands through strategic consumer product licensing, retail partnerships and international market expansion.
www.ventura-brands.com
About Westbridge Licensing
Westbridge Licensing is a full-service brand licensing agency focused on connecting brands and manufacturers and developing strategic licensing programs across a wide range of consumer product categories. Westbridge currently represents Trejo’s Tacos, Carlos Santana, Boast, DinkyBalls, Santa Monica Beach Club and more.
www.westbridgeinc.com
Media Contact & North American Licensing
Todd Lustgarten
Westbridge Licensing
info@westbridgeinc.com
EMEA Licensing
Natasha Kaur
Ventura Brand Licensing
licensing@ventura-brands.com
Ventura will serve as a sub-agent under DinkyBalls’ exclusive global licensing agency, Westbridge Licensing. Ventura will focus on expanding DinkyBalls across categories including apparel, sporting goods, home goods, toys and collectibles, gaming, accessories and other consumer products.
DinkyBalls has quickly established itself as a leading character brand within the fast-growing world of pickleball. Built around the Dinky Dozen, 12 original characters inspired by the personalities found on pickleball courts everywhere, the brand recently announced multiple licensing partnerships in North America and is now preparing for international expansion.
“Since launching our licensing program in May with Westbridge, we have been incredibly excited by the response from the marketplace,” said Dustin DeMeritt, Co-Founder of DinkyBalls. “When we met both co- founders Natasha and Stephane from Ventura, we knew they were the right partners to help us expand into Europe and hopefully beyond. They immediately understood the brand, the humor and the opportunity.”
“When we first saw DinkyBalls at Licensing Expo, we immediately saw the potential for the brand internationally,” said Natasha Kaur, Co-Founder of Ventura Brand Licensing. “Pickleball is growing rapidly, but what makes DinkyBalls particularly exciting from a licensing perspective is the combination of sport, character, personality and the community developing around it. We see a real opportunity to build the brand beyond the court across multiple consumer product categories, partnerships and experiences, and we’re really looking forward to taking DinkyBalls into EMEA markets.”
Ventura and Westbridge will launch the international licensing program at Brand Licensing Europe, taking place October 6 through 8 at ExCeL London.
About DinkyBalls
DinkyBalls is a character-based pickleball lifestyle brand founded by Lisa and Dustin DeMeritt. The brand is home to the Dinky Dozen, 12 original characters inspired by the personalities found on pickleball courts everywhere. Every player knows them. Most players are them.
www.dinkyballs.com
About Ventura Brand Licensing
Ventura Brand Licensing is a UK-based brand licensing and representation agency specialising in developing brands through strategic consumer product licensing, retail partnerships and international market expansion.
www.ventura-brands.com
About Westbridge Licensing
Westbridge Licensing is a full-service brand licensing agency focused on connecting brands and manufacturers and developing strategic licensing programs across a wide range of consumer product categories. Westbridge currently represents Trejo’s Tacos, Carlos Santana, Boast, DinkyBalls, Santa Monica Beach Club and more.
www.westbridgeinc.com
Media Contact & North American Licensing
Todd Lustgarten
Westbridge Licensing
info@westbridgeinc.com
EMEA Licensing
Natasha Kaur
Ventura Brand Licensing
licensing@ventura-brands.com
Contact
Westbridge Licensing
Todd Lustgarten
323-284-5100
www.westbridgeinc.com
Todd Lustgarten
323-284-5100
www.westbridgeinc.com
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