Invodo Re-Launches Website and Expands Video Library

Company showcases the world's largest product video library.

Austin, TX, June 04, 2009 --( Invodo®, the de facto hub for online product videos, announces the re-launch of The new website showcases the world’s largest product video library and provides a wide range of information about how to use online video to increase sales conversion rates.

“We’re excited to showcase our expanded video library that now covers 18 consumer categories,” states Craig Wax, Invodo CEO. “We’ve been fortunate to work with thousands of amazing companies and now offer far more video examples, and a greater depth of retail syndication partners.”

Based in Austin, TX, Invodo works with leading manufacturers and retailers to syndicate thousands of manufacturer-supplied product videos directly to eCommerce websites. The product videos typically have brand representatives speaking about the features and benefits of new products hitting the market. As recent statistics and feedback suggest, the videos have proven quite influential in guiding consumer purchase decisions.

According to a recent study by eMarketer, a leading digital media research firm, “Retailers cite increased sales, higher conversion rates, lower return rates, fewer abandoned shopping carts and reduced calls to customer service as benefits of video.” Many leading retailers claim a 30-40% sales increase in products that are supported with video. (Video Usage in eCommerce, Jan. 2009, eMarketer)

Invodo has quickly taken advantage of this eCommerce trend and established itself as an emerging leader in product videos. The company recently celebrated some major achievements having expanded its content library to over 20,000 product videos from more than 1,900 manufacturers. Invodo now syndicates its product videos to over 850 eCommerce sites.

About Invodo
Invodo® connects manufacturers and retailers through the largest product video library in the world. Invodo’s product videos have been proven to boost conversion rates and sales for manufacturers and retailers. Invodo also leverages its product videos to power microsites that funnel highly qualified consumers from popular search engines to online retailers.

Visit the or call 512.279.4800 to learn more about Invodo and its product video syndication services.

Invodo, Inc.
Jeremy Humble