Toshiba Expands Storage Portfolio to Include Canvio Desk Desktop External Hard Drive and Solid State Drive PC Upgrade Kit

Toshiba’s New Storage Offerings Focus on Providing Consumers with Enhanced Computing Power and Performance

Irvine, CA, August 14, 2012 --( Toshiba’s Digital Products Division (DPD), a division of Toshiba America Information Systems, Inc., today announced the Canvio® Desk Desktop External Hard Drive and the Solid State Drive (SSD) PC Upgrade Kit, both available now on Toshiba Direct starting at $119.99 MSRP1 and $109.99 MSRP, respectively.

“With personal storage becoming increasingly prevalent, the need for varying solutions grows and we’re proud to introduce new devices that help round out our already robust line-up,” said Maciek Brzeski, vice president of product marketing and development, Branded Storage Products, Toshiba America Information Systems, Inc., Digital Products Division. “Our new desktop drive and SSD Upgrade Kit are providing our users with the high level of power and performance they’ve come to expect from Toshiba storage solutions.”

Toshiba Canvio Desk Desktop External Hard Drive
Available in 1TB, 2TB and 3TB configurations, Toshiba’s Canvio Desk Desktop External Hard Drive provides ample storage space for even the largest digital libraries. The drive is ready to use straight out of the box, offering users a seamless, plug-and-play experience. The Canvio Desk offers high capacity3 storage in a small and compact design, supporting both horizontal and vertical orientation, allowing users to save precious desk space. Its USB 3.0 interface significantly improves file transfer performance for large media files and dramatically minimizes the wait time for backup. In addition, its fan-less design makes the drive’s operations whisper-quiet while effectively keeping it cool. Additionally, the Canvio Desk is pre-loaded with NTI® Backup Now EZ™ software to make backup quick and simple. The drive offers password protected backups, the ability to schedule automatic backups, as well as file, folder and full system backup and recovery.

Toshiba Solid State Drive PC Upgrade Kit
Ideal for avid gamers, graphic professionals and road warriors, Toshiba’s Solid State Drive PC Upgrade Kit is the perfect solution for boosting PC performance productivity. Available with capacity[1] up to 240GB, the SSD Upgrade Kit comes with all of the tools needed to update the drives in any notebook and personal computer, along with an included data migration cable and cloning software to easily assist with data transfer from existing drives to the new SSD. This Upgrade Kit drastically improves PC performance, allowing for faster boot-up and operation speeds. Additionally, compared to standard hard drives, SSDs do not have moving parts, offering improved durability and resistance to vibration and shock, so users can have greater peace of mind that their drive is less prone to damage or crashes. SSDs also consume less power than a standard hard drive, so users can spend less time looking for a power outlet and more time working and playing.

Pricing and Availability
The Canvio Desk Desktop External Hard Drive and the Solid State Drive (SSD) PC Upgrade Kit are available for purchase on starting at $119.99 and $109.99 MSRP, respectively.

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Canvio Desk Desktop External Hard Drive:

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About Toshiba America Information Systems, Inc. (TAIS)
Headquartered in Irvine, Calif., TAIS is comprised of three business units: Digital Products Division, Imaging Systems Division, and Telecommunication Systems Division. Together, these divisions provide digital products, services and solutions, including industry-leading portable computers; televisions, TV/DVD Combination products, Blu-ray Disc™ and DVD products, and portable devices; imaging products for the security, medical and manufacturing markets; storage products for computers; and IP business telephone systems with unified communications, collaboration and mobility applications. TAIS provides sales, marketing and services for its wide range of products in the United States and Latin America. TAIS is an independent operating company owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation. For more information on TAIS visit

About Toshiba Corporation
Toshiba is a world-leading diversified manufacturer, solutions provider and marketer of advanced electronic and electrical products and systems. Toshiba Group brings innovation and imagination to a wide range of businesses: digital products, including LCD TVs, notebook PCs, retail solutions and MFPs; electronic devices, including semiconductors, storage products and materials; industrial and social infrastructure systems, including power generation systems, smart community solutions, medical systems and escalators & elevators; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 550 consolidated companies, with 202,000 employees worldwide and annual sales surpassing 6.1 trillion yen (US$74 billion). Visit Toshiba’s web site at

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Media Contact
Jared Ricardo
Access Communications

1 Price. Reseller prices may vary. MSRP means “Manufacturer’s Suggested Retail Price”
2 Hard drive capacity may vary. 1 Gigabyte (GB) means 109 = 1,000,000,000 bytes using powers of 10. See Hard Disk Drive Capacity Legal Footnote at
3 Drive capacity may vary. One Gigabyte (GB) means 109 = 1,000,000,000 bytes using powers of 10. See Solid State Drive Capacity Legal Footnote at
Toshiba America Information Systems, Inc.
Lyda Velez