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Heine Brothers’ Coffee Deploys Gusto® Point-of-Sale

Bethesda, MD, September 08, 2016 --( Gusto®, a nationwide leader in restaurant management technology, announces its successful point–of-sale rollout to Heine Brothers’ Coffee. Known for its organic coffee and commitment to fair trade, Heine Brothers’ Coffee operates thirteen locations throughout the Louisville, KY metropolitan region. After an extensive search, Heine Brothers’ Coffee selected Gusto to replace their legacy point-of-sale. Without any business interruption, Gusto deployed to all locations within one month.

“It has been a pleasure working with the entire team at Heine Brothers’ Coffee,” says Gusto co-founder Brett Guidry. “Heine Brothers’ selection of Gusto gives them unprecedented visibility into their operations, reduced training and support costs, an improved in store experience, and a reliable platform as they grow. They share our vision that POS must be more than simply a method for accepting payments but rather a comprehensive tool for managing the enterprise.”

Benefits to the Gusto conversion became apparent immediately. Heine Brothers’ head of technology Chuck Slaughter noted that “baristas learned Gusto with minimal training and expressed excitement by the intuitive, uncluttered UI that makes performing tasks easy. In addition, Gusto reduced our loyalty and payment transaction times which allows us to serve our customers faster.” The time required for a system wide price change was reduced by nearly ninety percent compared to the update last year. Mike Mays, co-founder of Heine Brothers’, noted “with Gusto, the complete transition has gone off without a hitch. As one example, last time our gift card migration was a nightmare that lasted weeks.”

Based in Bethesda, MD, Gusto provides fast casual operators the necessary tools to handle complex operations. In order to grow their businesses, owners require POS systems that bring simplicity to the front of house while providing a powerful back of house tool-set that yields the organized, actionable data that fuels business growth. Only Gusto offers the rock solid reliability required for the rigors of the restaurant environment in conjunction with elegant design for ease of use.

“We strive to be a trusted partner to Heine Brothers’ Coffee,” says Don DeMarinis, Gusto’s Chief Revenue Officer. “Teaming up with such a respected and forward-thinking brand demonstrates that our fresh approach to POS is what premier operators identify with and have been longing to find.”

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