Sacramento, CA, November 29, 2018 --(PR.com
)-- FestWorld Magazine, the world’s first print magazine devoted exclusively to music festivals and music festival fans, will launch on March 9, 2019.
The quarterly magazine will feature engaging and informative exclusive-to-print content related to every aspect of music festivals - from travel and food to fashion, art, and, of course, music. FestWorld Magazine will be available at airports and music festivals across the globe.
One hundred fifty million music fans attend between three and four music festivals per year. FestWorld Magazine will be geared towards these superfans, providing seasoned festival goers with an honest account of the festival experience. It will educate all generations about the vast number of music festivals that align with their music tastes and general interests.
“If you want to see humanity at its best, attend a music festival. A print magazine fits right into the festival ethos, which is rooted in travel, adventure, and new friendships,” said founder Scotty Moore.
Moore, an entrepreneur with more than 20 years of print and digital media advertising experience, is the founder FestPop.com, the first website dedicated to music festival discovery and providing a full service travel travel booking platform.
Each issue of the magazine will be 136+ pages, with 38 pages of advertising, have a guaranteed circulation of 350,000, and a $5.99 cover price. Each issue of FestWorld Magazine will feature eight key editorial anchors:
- Music Festival Reviews: Capture the Community | Culture | Vibe
- Music Festival Travel Guides
- Music Festival Artist Interviews
- Music Festival Producer Interviews
- Music Festival Fashion
- Music Festival Art
- Music Festival Food
- Music Festival Gear/Essentials
One edition of FestWorld Magazine might feature reviews of festivals across three continents, an interview with the founder of an iconic music festival, and a photo spread of culinary feasts at festivals around the world.
Uniquely, FestWorld Magazine will not have a digital or iPad version. The only way to access FestWorld Magazine content is by subscribing, buying an issue at a newsstand, or obtaining the magazine at a music festival.
“It makes sense to have a magazine dedicated to the festival culture that has become such a part of so many lives,” said Kevin Lyman, founder of Warped Tour and FestWorld partner organization Full Energy, No Drugs (FEND). Kevin Lyman recently received Billboard‘s Humanitarian Award in November 2017 for his work with anti-opioid initiative FEND (“Full Energy, No Drugs”). The FEND app uses gamification to educate youth on the dangers of drugs.
With FestWorld Magazine, Moore and his team of magazine industry heavyweights aim to make a difference. He has created the FestWorld Foundation, which is dedicated to combating the opioid epidemic. Opioid addiction and misuse is devastating families and communities and according to the U.S. Centers for Disease Control and Prevention, on average 115 Americans die every day from an opioid overdose. The mission of the foundation is to serve communities on the ground level by supporting treatment and recovery response efforts while simultaneously contributing to research and education. The FestWorld Foundation will support the efforts of FEND and National Opioid Action Coalition (NOAC), a WPP, iHeartMedia, and Fors Marsh Group initiative that complements existing state and federal government efforts to help drive measurable results in prevention, treatment and/or recovery for communities and individuals affected by the opioid crisis.
$2 from every FestWorld Magazine Annual Subscription ($12) goes towards helping to end the opioid epidemic.
Alex Cameron, a co-founding member of NOAC on behalf of iHeartMedia stated, “We are thrilled that our work to date is inspiring meaningful action. Scotty was in the audience at our Advertising Week NY panel bringing together voices across public, private and pop culture sectors. FestWorld Magazine has responded to our call with not only a commitment to shining a brighter light on the opioid crisis, but by creating a foundation to provide resources to organizations supporting reducing the stigma around the issue, as well as improving prevention, treatment and recovery efforts. We look forward to partnering with FestWorld Magazine to bring impactful programs across the festival landscape and leverage pop culture to make a difference in fighting this epidemic.”
About FestWorld Magazine
FestWorld Magazine is the world’s first print magazine devoted exclusively to music festivals. It will launch on March 9, 2019. The quarterly magazine will feature engaging and informative content related to every aspect of music festivals. It will be available exclusively at airports and music festivals across the globe. Scotty Moore has more than 20 years experience with startup media companies across print, digital, mobile, and social ad tech platforms. Moore has a proven track record of creating new revenue streams and developing strong relationships with brands and media agencies. In 2012, he founded FestPop.com, the first website dedicated to music festival travel and news. Moore was raised in the print industry - his family founded California Homes Magazine in the 1970’s. After honorably serving in the U.S. Army, Moore worked as an Associate Publisher for the family business, overseeing 12 custom B2C magazines. He was later handpicked to launch eRetailing World Magazine, one of the first internet B2B publications, for Bill Communications (VNU Business Publications).
iHeartMedia’s platforms include radio broadcasting, online, mobile, digital, social, podcasts, personalities and influencers, live concerts and events, syndication, music research services and independent media representation. iHeartMedia is a division of iHeartMedia, Inc.
About Kevin Lyman & FEND
Kevin Lyman, the founder of FEND (“Full Energy, No Drugs”), is most known for founding the Vans Warped Tour which attracted about 750,000 people annually and was the longest-running North American festival tour. In November 2017, Lyman received Billboard‘s Humanitarian Award for his work with the anti-opioid initiative FEND. FEND is a movement that enables individuals to take a stand against the opioid crisis by providing the facts and information needed to understand opioids and their impacts. The FEND app uses gamification to educate youth on the dangers of drugs and even allows users to win prizes.
WPP is the world leader in communications services. The company provides a comprehensive range of services including digital, ecommerce and shopper marketing; advertising and media investment management; data investment management; public relations and public affairs; brand consulting; health and wellness communications; and specialist communications.
About Fors Marsh Group
Fors Marsh Group (FMG) uses research and strategy to understand, influence, and measure the way people and organisations think and make decisions. As an American Marketing Association Gold Top 50 firm, the emphasis of the company’s work has always centred on the idea of being better. One way FMG is creating a positive impact on the world is through its work in public health. FMG’s team of health and risk communication researchers and strategists design and execute rigorous studies and innovative activities to develop strategies that drive action and improve outcomes. As a certified B Corporation, FMG’s business practices create positive impact beyond its client portfolio, extending into the community through pro bono service to nonprofits that are aligned with FMG’s corporate values.