National Celiac Awareness Measure Garners Unprecedented Support Industry, Consumers and Policy Makers Back Legislation

The American Celiac Disease Alliance (ACDA) announces unprecedented support for bill by Rep. Nita Lowey recognizing May as National Celiac Disease Awareness Month. The measure also emphasizes the important role dietitians play in helping celiac patients, and urges more funding for celiac research. Major medical groups, pharmaceutical companies, food manufacturers and patient support groups have endorsed the bill.

Alexandria, VA, May 17, 2008 --(PR.com)-- The American Celiac Disease Alliance (ACDA), the unified voice for the most common genetic disorder in the world, today announced unprecedented support for legislation recognizing May as National Celiac Disease Awareness Month. The measure also emphasizes the important role dietitians play in helping celiac patients, and urges more funding for celiac research.

The American College of Gastroenterology, American Gastroenterology Association, American Dietetic Association, and American Osteopathic Association, along with pharmaceutical companies, food manufacturers, and patient support groups have all endorsed the bill. (Complete list provided below).

Celiac disease affects at least one percent of the population, or roughly 3 million Americans, about 97% remain undiagnosed. While classified as a digestive disease, it actually is a multi-system, multi-symptom disorder that affects adults as well as children. Left untreated, celiac disease leads to other serious conditions including osteoporosis, infertility and cancer.

A recent report of the National Commission on Digestive Diseases noted that physicians in the U.S. don't understand that celiac disease is the most common genetic disorder in the world and aren't trained to look for it in patients. There is no cure for celiac disease. The only treatment for this chronic auto-immune disease remains strict adherence to a life-long gluten-free diet.

“Passing H.Con.Res.70 will help raise awareness among the medical profession and the general public,” said Representative Nita Lowey, the bill’s sponsor. “Millions of Americans have suffered for years with little understanding from the medical community or lawmakers. We are years behind European countries in dealing with celiac disease. Now is our chance to take a huge step forward.”

Food manufacturers see both the need for and the potential of catering to those with celiac disease. General Mills recently removed barley malt from its ‘Rice Chex’ cereal to create a safe gluten-free product. The Wall Street Journal estimates revenues for gluten free products will exceed $1.7 billion by 2010.

For additional information on the ACDA please visit: http://www.americanceliac.org

About the ACDA

The American Celiac Disease Alliance (ACDA) was established in March 2003 to provide leadership on policy issues affecting the lives of individuals with celiac disease, an inherited autoimmune disorder affecting children and adults. The non-profit organization is recognized internationally for its role in advocating on behalf of all segments of the celiac community.

Supporters of H.Con.Res. 70 include:

123 Glutenfree
Alba Therapeutics Corporation
Aline Medical
Allergy Grocer
Alvine Pharmaceuticals
Amazing Grains LLC
American Celiac Disease Alliance
American College of Gastroenterology
American Dietetic Association
American Gastroenterology Association
American Osteopathic Association
Andean Dream
Arico Foods
Authentic Foods
Bakery on Main
Bard’s Beer
Barry Rosenthal Studio
Bob & Ruth's Gluten-Free Dining & Travel Club
Brookfarm
Cali Fine Foods
Candle Café
Candle 79
Case Nutritional Consulting
Celiac Disease Center at Columbia University
Celiac Disease Foundation
Center for Celiac Research, University of Maryland
Cerrone Cone, Inc.
Collins Trucking
Emerson's Restaurant
Endangered Species Chocolate Company
Ener-G Foods, Inc.
Enjoy Life Brands™
Farm Pure Foods
Foods by George
French Meadow Bakery
Gifts of Nature
GlutenEvolution
Gluten Free Cooking Spree
Glutenfreeda Foods
Gluten Free Gourmet Solutions LLC
Gluten-Free Living
Gluten Free Mama
GlutenFree Passport®
Gluten Intolerance Group
Glutino Foods
Great Northern Growers Cooperative
Green’s Beer
honestly speaking
Island Ice Cream and More
Jackson & Wheeler Restaurant
KC Medical Management
Kimball Genetics
La Tortilla Company
Lettuce in Love, Inc
LilliandLoo
Living Without
Miguel's Products
Namaste Foods
Nana’s Cookie Company
National Sorghum Producers
Nature's Chemistry LLC
Nearly Normal Cooking
Nielsen-Massey Vanillas
North American Society for Pediatric Gastroenterology, Hepatology and Nutrition (NASPGHAN)
Pamela's Products
Prometheus Laboratories, Inc.
Rafferty’s Restaurant
Risoterria Restaurant and Bakery
San-J International, Inc.
Savory Palate
Shire Pharmaceuticals
Silly-yak Shirts
Stonyfield Farm
Sylvan Border Farms
Tricia Thompson, MS, RD
Tuttoriso Ristorante e Cafe
University of Chicago Celiac Disease Center
Vivi's Original Sauce
Westchester Celiac Sprue Support Group
Wm. K. Warren Medical Research Center for Celiac Disease

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Contact
American Celiac Disease Alliance
Andrea Levario
703.622.3331
www.americanceliac.org
Beth Hillson
(860) 463-8933
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