Recent Headlines
Within Media Buying Agencies
Kansas City Business Journal Names PlattForm No. 1 Agency in Kansas City for the Second Year
PlattForm Advertising, a leading Internet marketing and enrollment solutions provider for the postsecondary education industry and a division of Ad Venture Interactive, was recently named the top ad agency in the Kansas City area by Kansas City Business Journal. Agencies are ranked by gross income... - April 19, 2012 - PlattForm Higher Education
Marketing Management Analytics Grows 123% in Q1 2012 Following Record Growth of 32% in 2011
Leading marketing consulting firm Marketing Management Analytics (MMA) has recorded record pro forma revenue growth of 123% for Q1, coming off an impressive 23% gain for 2011. The company continues to add new clients (20+ in 2011) and increase its footprint in existing ones, with plans to expand its capacity by 40% over the next 12 months. - April 19, 2012 - Marketing Management Analytics
Radio Station Q92.9 FM Partners with Beyond Spots & Dots for Rebranding Efforts
Radio station Q92.9 FM has partnered with Pittsburgh advertising agency Beyond Spots & Dots in its rebranding efforts and has selected artwork created by the agency as its new logo. “We are honored that Q92.9 FM has selected our creative to be used as the new logo for the radio... - April 18, 2012 - Beyond Spots & Dots, Inc.
PlattForm Receives Five AMBIT Awards from Kansas City Direct Marketing Association
PlattForm Advertising received five AMBIT awards from Kansas City Direct Marketing Association (KCDMA) for creative campaigns in three different marketing categories. In the direct response television category, PlattForm won a silver award for Brown Mackie College’s TV spot, One Union... - April 18, 2012 - PlattForm Higher Education
PlattForm Advertising to Sponsor the 9th Annual Best Practices and Great Ideas Conference
PlattForm Advertising announced today that the agency will be a Gold Sponsor and exhibitor at the Best Practices and Great Ideas Conference on April 25-26 at the Sheraton Hotel at Crown Center in Kansas City, Mo. “(PlattForm’s sponsorship) is much appreciated,” said Harrison... - April 14, 2012 - PlattForm Higher Education
Anne Krupski Appointed to Support Growth at Pegasus Systems
Pegasus Systems, provider of hosted advertising agency systems to Australian clients like McCann, BMF, Host and Droga5, has appointed Anne Krupski as Client Services Director - Australia to support continued strong growth in Australia and international markets. - April 04, 2012 - Pegasus Systems
Advertising for Small Business: Top Mistakes to Avoid
Expert media buyer Amy Alexander of Scottsdale-based Innovative Media Partners describes the top four common mistakes made by first-time advertisers and how to avoid them. - March 30, 2012 - Innovative Media Partners
Burgess Recognized at National Service Industry Advertising Awards
Portland, Maine-based Burgess Advertising & Marketing has been recognized for the quality and effectiveness of its work at the 9th Annual Service Industry Advertising Awards. - March 30, 2012 - Burgess Advertising and Marketing
[x+1] Hires Former Reprise Media President John Anagnost as Vice President of Sales, Eastern Region
John Anagnost, former president of search marketing agency Reprise Media, has been named to the new position of Vice President, Sales, Eastern Region for leading digital marketing hub provider [x+1]. - March 22, 2012 - [x 1]
VenziMedia Launches Innovative Cross-Platform Online Advertising Solution for the Local/SMB Market
VenziMedia, an emerging tech power-player and team, launch an innovative, cross-platform digital advertising company tailored to the needs of local and small to medium-sized businesses. - March 21, 2012 - VenziMedia
JASE Group Hires New Content Marketing Associate
JASE Group LLC (jasegroup.com) has hired Naima Gethers as Content Marketing Associate. Ms. Gethers will support the company's content-based Inbound Marketing efforts by executing targeted, white-hat link-building techniques, on-page keyword-based content strategies, and social media marketing initiatives. - March 11, 2012 - JASE Group Marketing & Advertising Agency
MAGNET Global Independent Ad Network Goes Down Under to Bring Australia’s The Fuel Agency on Board
MAGNET Global Continues to Expand in South Pacific Region - March 06, 2012 - MAGNET Global Network
Epom Launches Mobile Ad Server for Publishers, Networks, Advertisers
Epom ad serving and ad management platform has added the free mobile solution for all users as part of the package to enable monetizing mobile impressions using one single platform. "With rapid mobile advertisement growth, many publishers, networks, and advertisers are forced to use several... - March 04, 2012 - Epom
PlattForm Advertising Ranked First in the Leads360 2012 Lead Industry Awards for Lead Qualification
PlattForm Advertising announced today that Leads360, the market-leading consumer sales platform, has recognized PlattForm Advertising as a 2011 top performer for Lead Qualification in the education agency category. The second annual Leads360 2012 Lead Industry Report is an analysis of the lead... - March 03, 2012 - PlattForm Higher Education
[x+1] Announces Origin 3.5, the Only Data Management Platform with Automated Real-Time Decisions for Email, SMS, Call Center and Web
[x+1] announces Origin 3.5, an evolutionary leap in the enterprise Data Management Platform (DMP) that delivers a true real-time application across a spectrum of inbound and outbound consumer touchpoints. It's the only DMP that enables automated real-time marketing content decisions for email, SMS, call centers, websites and chat. - March 02, 2012 - [x 1]
Third Wave Digital Expands Website Design Offerings with Addition of New Web Developer Ali Sabin
Third Wave Advertising, Central Georgia's most comprehensive advertising agency and Internet marketing firm, today announces the addition of Ali Sabin as Web Developer. - February 26, 2012 - Third Wave Digital
Sibling Group Holdings and The Partnership of Atlanta Create Innovative “Outsourced Marketing Department” Model
Top Atlanta Advertising Agency Expands Offerings to Help Education Solutions Company Accelerate Growth - February 25, 2012 - The Partnership
Rick Landsman, Internet Advertising Pioneer and Inventor, Joins [x+1]
Leading digital marketing hub provider [x+1] has named Rick Landsman to the new position of Vice President, Engineering. Landsman, an Internet and digital media pioneer, has 12 patents to his credit, and another eight that are pending. He will oversee quality assurance, intellectual property development and database processes. - February 25, 2012 - [x 1]
Rhino Marketing Executes Agency Agreement to Represent Rohrich Automotive Group
International Agency, Rhino Marketing, has agreed to terms with Pittsburgh's oldest and one of the largest automotive platforms, Rohrich Automotive Group. - February 24, 2012 - Rhino Marketing
Beyond Spots & Dots Transitions to Google Apps for Business
Local Pittsburgh advertising agency Beyond Spots & Dots has transitioned to Google Apps for Business. The new system will allow the company to streamline communications and enhance overall productivity and performance. Google Apps allows for the syncing of e-mail across various platforms and... - February 24, 2012 - Beyond Spots & Dots, Inc.
Former SymphonyIRI Executive Bill Sears Named VP of Solution Architecture at [x+1]
Bill Sears, former Vice President of Technology for consumer insights provider SymphonyIRI Group, has been named to the new position of Vice President, Solution Architecture for digital marketing hub leader [x+1]. In this role, he is responsible for matching client's critical business needs with [x+1]'s technology, consulting and implementation capabilities. - February 17, 2012 - [x 1]
Epom Achieves Partnership with 4shared
Epom ad serving and ad management platform announced today that 4shared, the file storage service, was offered partnership with Epom this month and decided to switch to its services. 4shared will use Epom to handle its digital inventory, including ads from advertising platforms, mobile advertising... - February 15, 2012 - Epom
[x+1] Hires Digital Veteran and Lemonade Inc. Founder Tom Zawacki to Head Up Western Regional Client Strategy and Operations
Injecting some new entrepreneurial energy and vision, [x+1] has brought on board Tom Zawacki to the new position of Vice President, Western region, based in Los Angeles. He was the founder of Lemonade Inc., a pioneer in social commerce that was named a Website of the Year in 2007 by Time/CNN. - February 11, 2012 - [x 1]
[x+1] Once Again Named to the OnMedia Top 100 List of Private Companies by AlwaysOn
Digital marketing hub leader [x+1] has been named to the OnMedia 100 by AlwaysOn for the second year in a row. The award recognizes companies that employ game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. - February 09, 2012 - [x 1]
Third Wave Advertising Announces Addition of Greg Dinkins as Production Assistant
Third Wave Advertising, Central Georgia's most comprehensive advertising agency and Internet marketing firm, today announces the addition of Greg Dinkins as Production Assistant. Dinkins has made a name for himself in the Middle Georgia area as an accomplished producer, director and editor and... - February 04, 2012 - Third Wave Digital
Growing Inbound Marketing & Creative Advertising Agency Looking to Add New Team Members
JASE Group LLC, a Norfolk-based Inbound Marketing & Creative Advertising Agency, is seeking to fill several intern positions. - February 03, 2012 - JASE Group Marketing & Advertising Agency
Premium Proxy Service Enables Web Surfing from Tampa
The online media professionals’ choice, GeoSurf Premium Proxy Toolbar has introduced a high-speed secured and transparent proxy server in Tampa, Florida, adding to its 80+ other locations from which users view geotargeted web content and ads. - February 02, 2012 - GeoSurf Premium Proxy Server Network
View Point Health Serves Communities Online Thanks to New Website from Third Wave Digital
In late 2011 the Gwinnett, Newton, Rockdale County Community Service Board (GRNCSB) announced its decision to re-launch under the new name View Point Health. Like any re-branding effort, the team at View Point Health sought to create a unified presence for both the community and its employees and knew that going online was a must. To do this, View Point Health contracted Macon, Georgia-based web design and development company Third Wave Digital. - January 19, 2012 - Third Wave Digital
Helms Career Institute Spreads Goodwill Mission, Education Opportunities Online with New Website
Helms Career Institute, a division of Goodwill Industries, was established with the sole focus of creating an educational model that provides training in culinary arts, and other occupational areas. This unique educational program needed a web presence that allowed Helms Career Institute to attract future students, educate contributors and engage the community. To accomplish this goal they turned to Third Wave Digital, a Macon, Georgia-based website design firm Third Wave Digital. - January 18, 2012 - Third Wave Digital
Acclaimed Macon Eatery Marco Goes Online with New Website from Third Wave Digital
Marco Ristorante Italiano has become well known to Middle Georgia residents with a taste for Italy - and for good reason. Marco’s elegant atmosphere, authentically Italian dishes and five-star service guarantee an experience guests want to repeat again and again. To better connect with patrons, Marco commissioned Macon, Georgia-based Web design Company Third Wave Digital for an all new website. - January 18, 2012 - Third Wave Digital
ClarkHuot NYC Appoints Lead for Its Digital Practice
Benjamin Falvo merges his digital practice into a fully integrated communications firm. - January 18, 2012 - Clark Huot
Former JWT CFO Peter Massey Named President and COO of [x+1]
Experienced marketing and advertising executive brings operational finance expertise to marketing technology leader. - January 14, 2012 - [x 1]
Beyond Spots & Dots Named 20th Largest Pittsburgh-Area Advertising Firm
Pittsburgh advertising agency Beyond Spots & Dots has been named the 20th Largest Pittsburgh-Area Advertising Firm in the Pittsburgh Business Times’ "2012 Book of Lists." Beyond Spots & Dots was also ranked 33rd on the Largest Pittsburgh-Area Multimedia/Digital Marketing... - January 07, 2012 - Beyond Spots & Dots, Inc.
[x+1] Origin 3.0 Sets a New Standard for Integrated Digital Marketing Capabilities, Performance
[x+1] Origin 3.0 is the only digital marketing hub that integrates an industry-leading Data Management Platform (DMP) with a patented decision engine to enable individual, data-driven user experiences across consumer touchpoints: websites, landing pages, display media, email, mobile apps and devices and offline direct marketing. - January 07, 2012 - [x 1]
Surf from Any Locale with a Proxy Toolbar for Firefox 9
The online media professionals’ choice, GeoSurf Premium Proxy Toolbar has released its Firefox 9 version, which allows Mozilla users to surf like a local from 80+ locations to view geotargeted web content and ads. - December 24, 2011 - GeoSurf Premium Proxy Server Network
ATC Financial Selects The Partnership as Ad Agency of Record
Top Atlanta Advertising Agency Continues 2011 Growth - December 17, 2011 - The Partnership
[x+1]’s Digital Marketing Hub Component Named as a Leader in Demand-Side Platform Category in Report by Independent Research Firm
Company cited in report for its strong management team, audience targeting capabilities, satisfied client base and algorithmic optimization - December 16, 2011 - [x 1]
CKR Interactive Launches Division Devoted to EVP and Employer Brand Consulting
Peer Group US to provide custom research and expertise in Employer Value Proposition development to help organizations improve workforce communications. - December 14, 2011 - CKR Interactive, Inc.
Young’s Selects The Partnership Ad Agency of Record
Top 25 Atlanta Advertising Agency Helping Ornamental Plant Grower Accelerate Growth - December 14, 2011 - The Partnership
AdStaff Media Acquires Media Research Planning and Placement, Inc.
Memphis, Tenn. Firm Purchases Cary, N.C. Media Agency, CEO Sheila Ogle to Remain ss Consultant - December 11, 2011 - Media Research Planning and Placement, Inc.
[x+1] Partners with Trust Metrics to Ensure Brand Safety, Quality of Online Ad Inventory
Trust Metrics will rank inventory, deliver quality ad environments for [x+1]’s major brand clients. - December 03, 2011 - [x 1]
Adboss Asserts Innovation is the Answer to Decline in Direct Advertising
adboss.com.au The growth in advertising campaigns bought directly from media companies is slowing, with new research showing a sustained decline in the direct advertiser market compared to the agency market. The direct advertiser market accounts for approximately $5b of total advertising spend... - November 27, 2011 - Adboss
Creative Options Communications Unveils New Website, www.jdcreativeoptions.com
New Site Features Easy Navigation, Eye-Catching Design, Blog and Improved Information on Customer Profiling, Creative and Search Engine Marketing - November 20, 2011 - Creative Options
Beyond Spots & Dots CFO Finalist for Pittsburgh CFO of the Year Award
Beyond Spots & Dots CFO Andreas Beck has been named a finalist in the Small Company category of the Pittsburgh Business Times' 2011 “CFO of the Year Awards.” - November 19, 2011 - Beyond Spots & Dots, Inc.
Local Web-Design Firm Offers Discounts for Small Business Saturday
Commonwealth Creative Marketing, Offering Affordable Web-Presence to Small Businesses during the "Small Business Saturday" shopping-holiday - November 16, 2011 - Commonwealth Creative Marketing
Africa.com Hires Shinko Media to Connect Marketers to an Audience Interested in the “Last Great Frontier” in Consumer Spending and Economic Growth
“Africa.com is a true global leader in the online publishing space, connecting users to the last great frontier,” said Imani Laners, CEO and chief sales officer of Shinko Media. “Marketers are finding that the demographics that Africa.com attracts are highly desirable and an integral part of their development. We are thrilled to offer marketers the chance to create customized brand-building strategies that will align their goals and objectives with Africa.com’s target audiences.” - November 15, 2011 - Shinko Media
34% Will Transfer to Credit Union According to GoBankingRates.com Poll
34% of GoBankingRates.com poll respondents will transfer to a credit union as a result of the increase in debit card and checking accounts fees implemented by some of the national banks. CUNA has reported nearly 650,000 consumers have already moved their money to credit unions. - November 05, 2011 - ConsumerTrack, Inc.
Beyond Spots & Dots Named 44th Best Place to Work in Western PA
The Pittsburgh Business Times has included Pittsburgh advertising agency, Beyond Spots & Dots, in its 2011 "Best Places to Work in Western Pennsylvania" list as the 44th best place to work. - November 04, 2011 - Beyond Spots & Dots, Inc.
Advertising at Scale: IP Audience Zones Without Cookies; 5.2 Million Target-Ready Online Audience Zones - More Than 70 Million Demographic Combinations
Semcasting, Inc., a leader in predictive data solutions, announced the release of IP Audience Zones. Designed to power Agency Trading Desks, DSPs, Ad Networks and Analytical Platforms, IP Zones is a breakthrough audience identification platform that maps nearly 100% of online home, education and... - October 29, 2011 - Semcasting, Inc.
CKR Interactive Recognized for Outstanding Website Development
Recruitment marketing agency CKR Interactive awarded two WebAwards by the Web Marketing Association. - October 27, 2011 - CKR Interactive, Inc.