SMC and NYCE Networks Announce Strategic Home Networking Products Partnership

SMC and NYCE Networks Announce Strategic Home Networking Products Partnership
Irvine, CA, February 17, 2010 --(PR.com)-- SMC, a specialist in providing high-quality, reliable Customer Premise Equipment to Broadband Service Providers, and NYCE Networks, a leading provider of innovative Plastic Optical Fiber to Ethernet products, and Firecomms, a leading supplier of high speed optical components announced an industry-changing partnership today that will result in accelerated innovation and manufacturing efficiencies within the Plastic Optical Fiber products market.

SMC, in partnership with NYCE Networks, has launched its first Plastic Optical Fiber (POF) product, the SMCEPM-2. Using Firecomms’ leading technologies, SMCEPM-2 is a leading Fiber to Ethernet Media Converter Switch that allows broadband service providers to quickly and easily create Ethernet networks for their residential and business class customers. Through the partnership, SMC will manufacture, support and market the SMCEPM-2 to Broadband Service Providers worldwide, NYCE will research, develop and supply new POF products for SMC, and Firecomms will supply OptoLock® plugless Fiber Optic Transceivers.

“Many of our valued Broadband Service Provider customers serve residential and business class customers that need a Fiber to Ethernet product to create a high speed network but their customers’ premises have outdated wiring and cabling. The SMCEPM-2 is the fastest, easiest, and most inexpensive product to deploy to customer premises with old wiring.” says Todd Babic, Vice President of Sales, Broadband Business Development for SMC. “Our partnership with NYCE allows us to bring a highly valuable POF product to market quickly to meet our customers’ needs. SMC continues to respond to the needs of our customers with versatile and innovative products like the SMCEPM-2.”

More and more residential and business class customers are being connected directly to last-mile Fiber Optic networks in North America. This has created a great opportunity for Broadband Service Providers to deliver much faster Internet services and acquire new customers. Broadband Service Providers need reliable CPE products that will convert the Fiber connection into an Ethernet network within the customer premises. "The SMCEPM-2 is an ideal solution as it plugs into existing electrical outlets and uses Plastic Optical Fiber to create a high bandwidth network", says Todd Babic.

Plastic Optical Fiber is only millimeters thick, highly durable and flexible, easy to cut, and is much easier to install and conceal than traditional CAT-5 cabling. POF is also highly immune to cable electrical noise and provides a higher Quality of Service (QoS) than traditional CAT-5 electrical cable networks. This means that POF experiences minimal network congestion that is common from bandwidth-intensive applications like VOIP, IPTV, and online gaming. Many Broadband Service Providers service customer premises that have old communications cabling and face expensive upgrades to deploy traditional home networking products. The SMCEPM-2 allows Broadband Service Providers to service premises with old cabling without having to make an investment in upgrading the premise’s existing wiring.

The SMCEPM-2 is now available for Broadband Service Providers to test and deploy in field. Please contact SMC at 1-800-SMC-4YOU / 1-800-762-4968 to learn more about the SMCEPM-2 and our leading Home Networking products.

About SMC

SMC Networks is headquartered in Irvine, California. SMC is a specialist in providing high-quality, reliable Customer Premise Equipment to Service Providers. As an approved vendor to 12 of the top 14 Service Providers in North America, we design products for both commercial and residential applications. We focus on delivering the best range of innovative wireless and wired solutions for our customers that drive revenue, are highly reliable, require little support, and have the lowest total cost of ownership in the industry. For more information, visit the company’s Web site at www.smc.com or call (800) SMC-4YOU.

About NYCE Networks

NYCE Networks is headquartered in Vancouver, BC. NYCE is a leading a leading provider of innovative Plastic Optical Fiber to Ethernet products. NYCE designs, manufactures and supplies Plastic Optical Fiber networking solutions to telecommunication companies, builders, installers, and content providers worldwide. Our patented networking products eliminate electromagnetic interference and enable our customers to deliver safe, simple and cost-effective home-centric solutions. For more information, please visit NYCE’s website at www.nycetechnology.com or call 1-604-473-9800.

About Firecomms Ltd.
Firecomms, a semiconductor company, develops high-speed optical components that drive IPTV home networks and in-car multimedia entertainment systems. The company’s revolutionary OptoLock® technology, licensed worldwide, has created the ability to bring fiber into every home in the world. Firecomms is headquartered in Cork, Ireland and has facilities in Japan and the USA. Additional information about the company can be found on its web site at www.firecomms.com. OptoLock is a registered trademark of Firecomms Ltd.

For more information:
SMC Networks

Todd Babic

Vice President of Sales,
Broadband Business Development (North America)
SMC Networks
Mobile: 604.765.3762
Email: todd.babic@smc.com

Adam Wood
VP, Marketing
SMC Networks

Mobile: 604.837.2888
Email: adam.wood@smc.com

NYCE Networks Firecomms

Bill Gill
Vice President of Sales & Marketing
NYCE Networks
Telephone: 604-473-9800
Email: bgill@NYCEtechnology.com

Lawrence Thorne
Vice President of Sales & Marketing
Firecomms Ltd.
Telephone: (512) 940-3555
Email: lawrence@firecomms.com

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SMC Networks
Adam Wood
604-837-2888
www.smc.com
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