San Diego, CA, July 11, 2012 --(PR.com
)-- Thursday – Friday – Saturday, July 12th – 14th
San Diego Convention Center ~ Gaslamp San Diego, California
Devterra Mobile Corp is launching a promotional blitz at Comic-Con 2012 in San Diego to give fans their first introduction to the mobile coupon application “SaveZapp.”
The following are highlights of the Devterra Mobile Corp San Diego Comic-Con 2012 events and initiatives:
Fans will have the opportunity to see their favorite super stars at each of the following restaurants and clubs to take pictures and get autographs:
SaveZapp Marketing Initiatives
From arrival to departure, visitors to Comic-Con 2012 will have every opportunity to experience SaveZapp.
"Devterra Mobile is excited to launch a media campaign of this magnitude at Comic-Con," said Mr. Alexander, Founder, Devterra Mobile Corp, SaveZapp. "Nearly five years in the making, SaveZapp is a groundbreaking mobile coupon App that treats merchants fairly and offers shoppers amazing savings, so everybody wins." Comic-Con is an immense gathering of tech-savvy consumers and they comprise our primary target audience. It is the perfect platform to unleash a large-scale multi-pronged promotional blitz."
Highlights of the SaveZapp campaign include:
San Diego Airport - Throughout the entire Airport, from arrivals and departures to baggage claim and security, Devterra Mobile will present special SaveZapp branded QR code collateral. This will include branded coasters, taxi-based interactive promos, special coupons from clubs, and discount prices from restaurants and retail locations in San Diego.
Yellow Cab Company - SaveZapp messaging will be displayed in nearly 1,500 Cabs via their "Never Lost" navigation systems, reaching every consumer while the navigation device loads.
SaveZapp Café – Meze Meditation Restaurant - Marriot Hotel San Diego will be transformed into SaveZapp Café, the official hub for Devterra Mobile at Comic-Con, inviting attendees to "Watch. Play. Eat." For the duration of the convention, hungry fans will enjoy all things SaveZapp - including the opportunity for exclusive giveaways. SaveZapp Café will also be the site of an exclusive, star-studded press event.
SaveZapp coupon offers via email - Thursday through Saturday of the convention, SaveZapp will be sending out exclusive Comic-Con offers and coupons via email for gift bags, t-shirts, Frisbees and drink coupons.
G4s – SaveZapp teams will be out and about with coupons, prizes and promoting the iPhone contest giveaway.
WIRED Café – SaveZapp and Devterra Mobile Corp will put SaveZapp directly into the hands of celebs and VIP's with a presence at WIRED's popular hangout.
Mobile Billboards - Upper decker buses, to and from the airport as well as around San Diego, will serve as mobile billboards.
National Print Media - SaveZapp will have ads in special Comic-Con issues of Entertainment Weekly and TV Guide.
Social Media - The SaveZapp Sweepstakes will challenge Comic-Con attendees to find SaveZapp promotions, take a picture and upload it to Facebook or tweet it out via Twitter with SaveZapp. Participants will be entered for a chance to win an iPhone 4S.
Facebook - On Monday, July 16th, 2012, SaveZappTM will host its first ever Social Media viewing party on http://Facebook.com/SaveZapp. For 4 hours, consumers can watch videos of SaveZapp comedy shots, see pictures, and hear testimonials from Comic-Con + receive additional prizes and offers.
Devterra Mobile Corp is in collaboration with the SaveZapp mobile coupon application. SaveZapp stars include the Little Fire Truck, Green Man, you got talent and much more.
About Devterra Mobile Corp.
Devterra Mobile CorpTM., has built global talent-pool with a relentless commitment to quality and bring together experience gained from hundreds of implementations to minimize your production time and costs. It is our mandate to enable global businesses to become more effective through a combination of our IT, Communication, Engineering and BPO services – all facets of sustainable ICT.
Learn more about SaveZapp at: http://www.savezapp.com
Tel: 1-888-844-0370, Ext 723