Why CRM for Jira? Inside the Growing Demand for CRM for Jira.
As more companies look to unify sales, support, and delivery, Mria Labs examines why CRM for Jira is becoming a top priority and why existing tools aren’t enough. - July 29, 2025
Is Jira a CRM? Mria Labs Responds with a Native Solution
Is Jira a CRM? For years, the answer has been complicated. Mria Labs is changing that and their latest announcement reveals how. - July 26, 2025
Mria Labs Announces Strategic Direction for Mria CRM for Jira
Mria Labs has announced the strategic direction behind Mria CRM for Jira, a fully Jira-native customer relationship management system designed to align sales, product, and engineering teams in one connected platform. Built on Atlassian Forge, Mria CRM eliminates tool switching and fragmented data by managing the entire customer journey directly inside Jira. - July 24, 2025
Mria Labs Shares New Details on Role-Centered Approach to Mria CRM
The team behind Mria CRM for Jira reveals the persona-driven approach powering its product design, developed to meet the real needs of sales, product, and technical leaders working inside Jira. - July 22, 2025
Mria Labs Announces Official Fall 2025 Launch of Mria CRM for Jira
Mria Labs has officially announced the Fall 2025 launch of Mria CRM for Jira, the first CRM built entirely on Atlassian Forge to work natively inside Jira. The new product eliminates the need for external CRM tools and integrations, giving teams a fully connected way to manage sales, delivery, and customer relationships in one system. - July 19, 2025
Mria Labs Releases First Public UI Preview of Mria CRM for Jira
Mria Labs has published the first visual UI preview of its upcoming product, Mria CRM for Jira. The preview includes real interface screenshots of the four core modules: Leads, Deals, Contacts, and Companies. These modules are designed to support the full customer journey inside Jira. This is the first public look at the product ahead of its planned Fall 2025 launch. - July 15, 2025
Mria CRM for Jira Positioned to Replace CRM Integrations with Jira-Native Experience
Mria Labs has highlighted a growing shift in the Atlassian ecosystem, as more B2B teams move away from traditional CRM integrations and toward Jira-native solutions. Built entirely on Atlassian Forge, Mria CRM delivers a fully embedded CRM experience inside Jira, eliminating the need for external tools, sync maintenance, or context switching. With rising demand for native workflows that align sales, delivery, and support, Mria CRM is well positioned to lead this emerging category. - July 10, 2025
Mria Labs Announces Key Features of Mria CRM: The First Native CRM for Jira
Mria Labs announces the key features of Mria CRM, the first fully native CRM built exclusively for Jira. Designed to integrate seamlessly within Jira, Mria CRM offers powerful lead, contact, company, and deal management capabilities, along with activity tracking and customizable workflows. The solution aims to unify customer relationship management and project delivery for Jira users, enhancing collaboration and efficiency. - June 24, 2025
Mria Labs Announces Mria CRM is Being Developed on Atlassian Forge
Mria Labs is developing Mria CRM on Atlassian Forge, the modern platform powering all new Atlassian Marketplace apps. This ensures Mria CRM is fully integrated inside Jira, delivering a unified and secure experience that helps teams manage customers, sales, and projects without leaving their workspace. By building on Forge, Mria Labs is creating a future-ready CRM designed to boost productivity and collaboration for Jira users. - June 12, 2025
Jira Teams Get Native CRM Solution with MRIA CRM from Mria Labs Inc.
Mria CRM is the first customer relationship management solution built natively on Atlassian Forge, enabling teams to manage leads, contacts, and deals directly within Jira Cloud - May 07, 2025