Wells Fargo Teams with Motorcoach Council to Launch Motorcoach Operator Incentive Program

Wells Fargo will award $50 gift cards as an added incentive for the next 30 motorcoach operators to enroll in the Council's “Coach Vendor Parts Program” with ABC, MCI, Prevost and Setra, a funding mechanism for the Council's nationwide education and outreach campaign intended to improve public perception of motorcoach travel. - April 28, 2011

Motorcoach Council Expands Board of Directors

2011 Election Results for Motorcoach Council Board of Directors - March 18, 2011

Motorcoach Council Retains Philadelphia-Based Public Relations Firm Barton Gilanelli & Associates, the Agency That Helped Change the Public’s Perception of RV’s

By collaborating with BGA, the Motorcoach Council should capture the attention of TV producers, magazine editors and travel writers at the highest levels of print and broadcast media. - October 16, 2010

Motorcoach Council Eligible for $250,000 Pepsi Refresh Project Grant

If awarded the grant, the Motorcoach Council will create a national public awareness campaign to demonstrate the tangible ways in which traveling by motorcoach reduces green house gas emissions and congestion on our nation’s roadways, and reduces the risks associated with climate change. Beginning in October, the public can vote daily for the Council's grant idea at www.RefreshEverything.com/GetMotorcoachified. - September 22, 2010

Motorcoach Council’s New Ad Campaign and Public Service Announcements Educate Travelers About Environmental Benefits of Group Travel Using a Motorcoach (Charter Bus)

Campaign research shows that CO2 emissions are reduced by an average of 85% per passenger mile for every person who chooses motorcoach travel instead of driving alone. - June 26, 2010

American Bus Association Makes $15,000 In-Kind Contribution to Motorcoach Council Campaign Designed to Educate Travelers About the "Greenest" Transportation Choice

The American Bus Association (ABA) Board of Directors at its Spring Meeting May 3, 2010 in Branson, Mo., approved providing the Motorcoach Council, with in-kind contributions worth $15,000 to help further elevate awareness of the Council’s “Get Motorcoachified” campaign... - June 06, 2010

Owner of Tennessee Charter Bus Company Makes a ‘Wise’ Choice to Fund Educational Public Awareness Campaign Using a Portion of His Company’s Parts Purchases

Motorcoach operators and coach manufacturers collaborate to generate long-term, sustainable revenue for not-for-profit organization whose sole purpose is to promote public awareness about the availability, selection, usage and benefits of motorcoach transportation. - April 17, 2010

Motorcoach Council Elects New Board of Directors and Sets Goals for 2010

The Motorcoach Council, an industry-wide organization established to promote public awareness of the benefits of motorcoach transportation throughout North America, elected its new Board of Directors during a meeting in Denver, CO this week. The Board brings a new energy to the mission, and ushers in goals that align the Council with its strategic marketing plan. - April 04, 2010

Gray Line Nashville is TMCA’s First Association Operator to Showcase the "Get Motorcoachified" Campaign Graphics, Donated by the Motorcoach Council

The bold, iconic, yet educational campaign graphics on this passenger vehicle are sure to catch the public’s eye and become a great asset in Nashville, showing the community that commuting decreases highway congestion, reduces emissions, and helps the environment. - March 25, 2010

Motorcoach Council Partners with More Than 66 Motorcoach Operators to Promote Educational Outreach Campaign

In the past year, more than 66 Founding Partner motorcoach charter companies from all regions of the U.S. got engaged with the Council to combine their resources and influence for the first time in history, to market the industry as a whole to the consumer, using one voice to consistently deliver their mission and message. Coach operators can retain their own branding and identity while participating in the campaign, and display full, partial or bumper coach wraps to promote the initiative. - October 11, 2009

Motorcoach Council Partners Collaborate to Kick-Start Campaign

In the recent months, a growing number of Founding Partners have collaborated with the Council to co-sponsor and market the Motorcoach Counci's public awareness campaign, and develop a consumer website www.GetMotorcoachified.com, and related campaign graphics to be displayed on as many of the estimated 35,000 motorcoaches - ‘rolling billboards’ – as will participate. - October 11, 2009

"Get Motorcoachified" Bus Wraps Hit the Road: Motorcoach Council Invites All North American Motorcoach Companies to Participate in Outreach Campaign

Participating motorcoach companies have the freedom to retain their own branding and identity while participating in the campaign. Operators can purchase a full-coach wrap, rear or side wrap, or bumper decal and may choose the decal color and messaging that resonates best with their particular demographic/region. The campaign’s diverse slogans act as a call to action to entice travelers to “Get Motorcoachified” today and experience the transformation/satisfaction one enjoys traveling by coach. - September 18, 2009

Motorcoach Council Launches North American Consumer Outreach Campaign

The grass roots movement utilizes the industry’s most valuable asset - their rolling billboards - to boast their competitive edge over planes, trains and personal autos. - July 20, 2009

Tennessee Motor Coach Association Challenges All State, Regional & National Associations to Match $25,000 Contribution to Motorcoach Council of North America

TMCA Donation trumps all others – twelve times the requested dollar amount! Chris Levering (Grayline Nashville) and Bill Gentry (Gentry Trailways) were directly responsible for the success of the unanimous vote passed by the TMCA Board to contribute $25,000 to the Motorcoach Council. By pooling the industry’s human and financial resources, they hope to create a large-scale, positive impact on the industry. - February 20, 2009

Green Initiatives for Today’s Motorcoach Operators

Beyond the road, the motorcoach industry is making an added effort to “go green;” operators can elect to upgrade their facilities as well as vehicles in ways that are more environmentally conscious. - July 23, 2008

Motorcoach Council Extends Deadline for Market Research, Branding and Advertising RFP (Request for Proposals)

New RFP deadline August 1, 2008. View www.motorcoachcouncil.org for additional updates. - July 16, 2008

Motorcoach Council Seeks Start Up Capital, Launches Founding Partners Program

The not-for-profit Motorcoach Council invites and encourages support from all sectors of transportation industry; operators, associations, manufacturers, suppliers, vendors, and special interest groups alike. Qualifying contributions range from $2,000-$10,000, depending on the type of applicant. - June 17, 2008

Motorcoach Council Seeks Proposals for Market Research, Branding and Advertising Campaign

The Motorcoach Council, Inc. seeks consultant(s) capable of developing and executing a comprehensive and multi-faceted marketing strategy for a two-year campaign that promotes the motorcoach industry as the safest, most convenient and cost effective, luxurious means of environmentally conscious transportation. RFP deadline 7/18/08. - June 14, 2008

New Motorcoach Council Incorporates

Not-for-profit organization will benefit industry and riders. - June 14, 2008

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